Happy New Year Trailer crosses 1 million views on Youtube

The total views of the Happy New Year trailer has crossed the 1 million mark on Youtube. While most trailers of Shahrukh Khan films have broken all previous Youtube records, the Happy New Year trailer will struggle to go viral for 3 reasons.

  • 1. The trailer was first released on Facebook where it has already received about 240,000 likes and 53,000 shares. Facebook doesn’t share the view-count of its videos with the public, so there is no way we can track the same.
  • 2. The trailer was released on Youtube about 2 hours later on three major channels – Red Chillies Entertainment (371,439 views), Yash Raj Films (239,922 views) and T-Series (389,763 views). The combined total of the three channels has crossed the 1 million mark. The reason for releasing it on three channels is – Red Chillies Entertainment is the banner, YRF are distributing the film and the music is with T-Series.
  • 3. The makers have also been circulating the trailer directly with viewers via direct links and on Whatsapp.

When a trailer is exclusively released on Youtube, the link is shared on social media websites like Twitter, Facebook and is also shared by celebrities with huge number of followers. This helps the Youtube go viral and makes it to the front page of Youtube.

Red Chillies Entertainment have opted for a different way to market and promote their trailer. Which is why we won’t be comparing the Youtube views of Happy New Year with any other film.

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150 Comments

  • One more is fb likes dont mean all who liked it hav watched it.. obviously srk fans like it after watching it on youtube.. and those who like wil obviously share so we cant separate likes nd shares. Even KICK or D3 or K3 or CE trailer was posted on fb by their fan clubs who hav lakhs of follwers and those trailers too got thousands of likes and at that time we didnt add all those and didnt say these reasons. so its also not a correct reason.

  • trailer is not my problem but indiawale tag line for this carp trailer this is my real problem. same you farah you use this line in worst trailer of Bollywood history

  • But bhais Aamirs fans won’t understand those facts

    Salman Khan…. main dil mein aata hoon samajh mein nahi
    Even bhais fans don’t understand how he escaped from the river and came to Delhi but they say bhai rocks
    Aamir Khan…… main samajh mein aata hoon dil mein nahi and his fans wow how much Dhoom 3 collected but how they forgot his bike wasnt a Transforiomers robot so it can change to boat but even though they say he is a perfectionist.

    Shahrukh Khan…… Main samajh mein bhi aata hoon aur dil mein bhi aur hum Sahrukians jante hai ki King Khan ki movies me in logic hota hai Don 2 dekho point point ka khyaal rakha gays hai yahi to baat hai King Khan ki he is unique wow.

  • V Shantaram if you hated it all that much what are ya doing here wasting your time posting comments? Go back in your shell of hatred and negativity

  • @ricky 6:04pm

    5th reason is users have instead opted to watch TMK, Joker, Players trailers over past 24 hrs trying to look for similarities or differences depending on your stance…!

  • Bakwaas it really doesnt suits srk i mean the actor of mnik,chakde india,swades etc who really give us some acting being such a good actor n doing such craps not expected from srk.this kind of movies is only done by akki being a akki fan i can say that akki now has bcom a nonsense actor.

  • @fan lungi 7:28pm what ‘strom’…?

    New movie of Sarkar to be announced by Shirish Kunder or Sajid Khan..,?

    Im eagerly awaiting for that crap…! :-P

  • love the trailer totally mind blowing…. HNY trailer z too different form any trallier in Bollywood… nthg to explain just see The trailer. A big Dewali blast is on the way… abhi ye to bas trailer hai picture to avi baaki hai mere dost

  • hny trailer is super crap.. the movie is looking maha bakwas.. it looks like tees maar khan part 2.. infact even worse.. even srk fans know it..

  • @V Shantaram 6:27pm ROFL

    This too could work…

    Breaking News

    Akshay Kumar is ecstatic n overjoyed with news that Shirish Kunder has persuaded wife Farah not to cast him in the Joker sequel titled ‘Sarksrs 6 Losers’ but instead cast Sarkar….! Atlast Akkis year has taken a turn for the better…!

  • Before watching Happy New YearTrailer on tv – todenge taale India wale
    After watching trailer -Todenge TV aisa faltu trailer dekhne wale

  • Haters on Social Media
    It is the worst trailer, SRK is over blah blah blah

    Haters in Reality
    Sitting on commode and thinking “ab kya hoga D3 k records ka, Bhai ne to abhi itni mushkil se CE ka record toda but HNY will destroy it easily :(“

  • I m actually not a fan of bollywood actors….but i support gud off beat movies n also mass commercial movies wich r worthy of entertainment !!!!

    But i m deeply saddened by da fact dat watever fukked up movies these Khans release …they gross 200+ crores in da box office……… Khan movies follow a formula..ie.
    Crapper the movie …bigger da box office collection…….

    I n hollywud ….nly da gud movies prevail in da box office…..n big budget sensible movie in hollywud turn out to be huge blockbusters……..but in bollywud..its fukkin starpower….no quality n no variety…..i dnt understand y these talented khans …kumars…roshans…devgans r wastin their talents by doin fukkin crap movies….this bollywud is actually da worst film industry ever !!!!

  • Haters are going to cry this diwali.. After seeing such a grand trailor they have gone made, i don’t know what happen to them after movie releases.. Oh god provide some place for them atleast in hell.. Lol

  • Some people are deliberately and intentionally mixing up fan page trailer post and official page trailer post.. the hits or likes that a yrf of t series video gets in its official page is 100 times more than any fan page trailer post.

  • @loki: hey loser, do u even know that those two comments against hny is not mine. Someone is misusing my id.

  • Another bank robbery movie after dhoom 3 and Kick…..too much….overdose of bank heist movies…..its not bank robbery but viewers pocket robbery who keep on watching same kind of movies.

  • @Indicine, Thank u. I understand your role. You have to keep all sections of audiences happy. You are doing quiet well. The way you reply to the commentators is not done by any other site. Kudos to you!!!

    But Manimaan you also do not like the trailer.

    Total YouTube Views on Red Chillies+YRF+T-Series altogether become some 1.16 Millions. A big let down. An Epic Fail..

    And you can’t add all these together. If u do, you have to do it for every movie.

    You can’t show FB Likes here.If u do this, u need to do that for other movies. As someone has mentioned above, those who like and share a trailer need not necessarily watch the trailer.

    Those who watched it would have shared as well. So, u can’t separate Likes and Shares.

    Beside, those who watched it on FB have watched on YouTube as well. And there is no option for dislikes on FB. Were it there, there would be more dislikes than likes on FB.
    Therefore, YouTube is the only parameter.

    For me, I am not HR fan. But I said I have liked the teaser of Bang Bang though HR is also a threat to Salman. Because it was a good teaser…

  • Bhai log we cant expect anything from srk’s movies but d trailer is’nt so gud ,may be the movie will be better

  • Guys this movie will bombed, wont even take opening like ra one specialy coz of very ordinary trailer and farah sajids name associated with it….and believee srk looking really dull I hope he come up with different look…there is negativity arpund movie like ra one and jthj

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