Baar Baar Dekho has performed poorly on its opening day at the box office, as the film has collected Rs 6.81 crore on Friday. For a film that was expected to touch the 10 crore mark, Baar Baar Dekho was way below expectations on Friday.
The Sidharth Malhotra starrer opened well at major cities on Friday morning, but it’s at smaller cities where the collections were very poor throughout the day.
Business in Mysore circuit was affected because of Karnataka Bandh and the film probably lost around 5% of its business from cities like Bangalore, Mysore and Mangalore.
Inspite of all the city tours, aggressive promotional campaign and chartbuster music, Baar Baar Dekho has still failed to get a good initial. The lead cast was probably the biggest negative for the film. Even the concept of time-travel is difficult to sell at non-metro cities.
Katrina Kaif’s box office pull is fading. Fitoor was one of the biggest disasters of the year and Baar Baar Dekho will find it extremely difficult to recover costs. The film has to show growth of 30% or more on Saturday, which will be difficult because the word-of-mouth is mixed at major cities and negative at smaller centres.
The opening is at around the same level as ‘Kapoor & Sons’, but Baar Baar Dekho had a much wider release.
#IndicineFBO: We expected the film to collect Rs 9.1 crore on its opening day. The difference between our prediction and the actual collection is 25.1%. It’s a poor prediction, but even the trade that’s against such niche multiplex films, was expecting Baar Baar Dekho to collect 8 crore plus on Day 1. Was it a case of expecting more than the film is capable of? Possibly, because even a film like Tamasha with a much bigger star cast and director, opened only at 11 crore.
That is my assessment, Rakesh, it is clear that this is the wrong time to enhance productions.