Top 5 Bollywood Stars of 2014: Calculating true Star Power

Article by Archit Mishra (Tweets @architmishra_06)

“Hum jahan khade hote hain line wahin se shuru hoti hai”

This iconic dialogue from Mr. Amitabh Bachchan’s Kaalia holds very true for all the biggest superstars in Bollywood, for they have been the trend setters, youth icons and most importantly the ATM’s of the industry. It’s now time for us to implement the concept of our newly introduced ‘Star Power model’ and find out the leading actors of our country. This piece will evaluate the Top 5 Superstars of 2014. Before proceeding, let us clarify on a few vital points.

1. In the initial stages, this ranking will purely be specific to a calendar year. We’ll judge the star power for a single year in one article, like this article focuses on 2014 only. These rankings shall not be based upon the overall career of any actor and there may be a scenario when the star power of an established superstar ‘A’ falls behind that of a new superstar ‘B’ in a particular year.

2. The first two articles in this section shall always act as a baseline for all the evaluations to follow. So read it by following the links below.

3. Ticket Price: This X-Factor was included on our readers’ demand and more details about this subject shall be revealed in our further articles. To start with, here is a list of average ticket price of the movies belonging to Top 5 superstars of 2014. 118 INR will be considered as the Average Ticket Price or yardstick for the year 2014 on the whole.

Film Average Ticket Price
PK 128
BANG BANG 122
HAPPY NEW YEAR 122
KICK 117
HOLIDAY 109
ENTERTAINMENT 105
JAI HO 103.2

Rank 1: SALMAN KHAN
Star Power: 22 Crore

Kick New Poster - Salman Khan, Jacqueline Fernandez, Randeep Hooda, Nawazuddin Siddiqui

KICK

X-FACTOR CALCULATION
  Impact Weightage JAI HO KICK
Franchise (Repeat Value) 0 to +25% 0 0
Release Date +/- 25% 0 +12.5%
Buzz/ Appeal created by Trailer +/- 15% 0 -15%
Genre  +/- 4% – 2% 0
Co-Star  +/- 4% + 4% +4%
Banner +/- 4% 0 -4%
Time Gap since Last Release +/- 7.5% – 7.5% 0
Music  +/- 7.5% + 7.5% -7.5%
Director  +/- 4% + 4% +4%
Ticket Price +/- 4% + 4% 0

 

STAR POWER CALCULATION
  JAI HO KICK
Opening Day Figures 17.4 26.5
Net X-FACTOR  + 10% – 6%
Star Power 19.1 24.9

Star Power of SALMAN KHAN is equal to the average of Jai Ho & Kick
Star Power of SALMAN KHAN is Rs 22 crore

Rank 2: SHAHRUKH KHAN
Star Power: 19.8 crore

Happy New Year

Happy New Year

X-FACTOR CALCULATION

  Impact Weightage HAPPY NEW YEAR
Franchise (Repeat Value) +/- 25% 0
Release Date 0 to + 25% – 25%
Buzz/Appeal created by Trailer +/- 15% 0
Genre +/- 4% 0
Co-Star +/- 4% – 4%
Banner +/- 4% – 4%
Time Gap since Last Release +/- 7.5% – 7.5%
Music +/- 7.5% – 7.5%
Director +/- 4% – 4%
Ticket Price +/- 4% – 4%
STAR POWER CALCULATION
  HAPPY NEW YEAR
Opening Day Figures 45
Net X-FACTOR  -56%
Star Power 19.8

Star Power of SHAH RUKH KHAN is 19.8 crore

Rank 3: AAMIR KHAN
Star Power: 18.9 crore

Aamir Khan, Anushka Sharma - PK

Aamir Khan, Anushka Sharma – PK

X-FACTOR CALCULATION
  Impact Weightage PK
Franchise (Repeat Value) +/- 25% 0
Release Date 0 to + 25% 0
Buzz/ Appeal created by Trailer +/- 15% – 7.5%
Genre +/- 4% – 2%
Co-Star  +/- 4% 0
Banner +/- 4% – 4%
Time Gap since Last Release +/- 7.5% – 7.5%
Music  +/- 7.5% 0
Director  +/- 4% – 4%
Ticket Price +/- 4% – 4%
STAR POWER CALCULATION
  PK
Opening Day Figures 26.6
Net X-FACTOR  – 29%
Star Power 18.9

Star Power of AAMIR KHAN is Rs 18.9 crore

Rank 4: HRITHIK ROSHAN
Star Power: 18 crore

Bang Bang - Hrithik Roshan - Katrina Kaif

Bang Bang – Hrithik Roshan – Katrina Kaif

X-FACTOR CALCULATION
  Impact Weightage BANG BANG
Franchise (Repeat Value) +/- 25% 0
Release Date 0 to + 25% 0
Buzz/ Appeal created by Trailer +/- 15% – 15%
Genre +/- 4% – 4%
Co-Star  +/- 4% – 4%
Banner +/- 4% + 4%
Time Gap since Last Release +/- 7.5% – 7.5%
Music  +/- 7.5% 0
Director  +/- 4% – 4%
Ticket Price +/- 4% – 4%
STAR POWER CALCULATION
  BANG BANG
Opening Day Figures 27.5
Net X-FACTOR  – 34.5%
Star Power 18

Star Power of HRITHIK ROSHAN is Rs 18 crore

Rank 5: AKSHAY KUMAR
Star Power: 14.5 crore

Holiday Poster

Holiday

X-FACTOR CALCULATION
  Impact Weightage HOLIDAY – A SOLDIER IS NEVER OFF DUTY IT’S ENTERTAINMENT
Franchise (Repeat Value) 0 to +25% 0 0
Release Date +/- 25% – 12.5% + 12.5%
Buzz/ Appeal created by Trailer +/- 15% + 7.5% + 15%
Genre  +/- 4% 0 0
Co-Star  +/- 4% + 4% +4%
Banner +/- 4% + 4% +4%
Time Gap since Last Release +/- 7.5% – 7.5% +7.5%
Music  +/- 7.5% + 7.5% – 3.75%
Director  +/- 4% – 4% + 4%
Ticket Price +/- 4% + 4% + 4%
STAR POWER CALCULATION
  HOLIDAY – A SOLDIER IS NEVER OFF DUTY IT’S ENTERTAINMENT
Opening Day Figures 12.2 11.1
Net X-FACTOR  + 3% + 47.3%
Star Power 12.6 16.4

Star Power of AKSHAY KUMAR is equal to the average of Star Power [Holiday] & Star Power [Its Entertainment]
Star Power of AKSHAY KUMAR = 14.5 crore

Key Findings

1. The difference between the actual opening collections and the star power of a star is nothing but a reflection of his career choices, script sense and marketing abilities. If the opening is higher than the star power for an actor, it means that he is making smart decisions by positively utilising the impact of X-Factors and vice versa.

2. Going by the above concept, Shahrukh Khan seems to playing his cards better than anybody else while Akshay Kumar is someone who is not exploiting his star power to the fullest.

Please share your feedback in comments section. We would soon come back with more Star Power rankings. Happy Reading

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156 Comments

  • worst system worst system no no no no no…

    Its fake fake its fake i hate it i hate it…

    You should take whatsapp views & hike views also in count…

    We know Earth doesnt have advance technology for count this…but call us we have our own ‘Farah Ke Chashme’.
    We can help you in it…

    So remove this article now….

  • @Loki 09:16 am : So sooner or later you agreed that SRK has been xonsiterntt. It’s Salman whose performance is fluctuating like a tube light. Isn’t it?

    @Niras 09:21 am : What jali you dumbo? HNY opening > Kick + Jai HoHo opening.
    So its a burning point of you morons, not for SRK fans.
    And records are meant to be broken . So even though if “Niel Nitin Prem ko bachao” surpasses the opening of HNY (which is highly unlikely) , SRK will cross that again with Dilwale or Rates. What’s a big deal !

  • That -12.5% for Holiday A Soldier is never off Duty’s release date is damn unfair man.Just because IPL ended few days before its release,it’s being termed as a good release date.

    IPL ended on June 1 2014…Holiday released on 6th June 2014..Still you are deducting a heavy 12.5% for it!!
    I think it should be treated as a normal friday release.It did’nt got a single holiday in its entire run.

  • To be very frank if we talk about acting skills den everybody know
    SRK>AMIR>AKSHAY>AJAY>HRITIK>SALMAN
    AFTER wantend I like Bajrangi bhaijaan and in between all movies were crap Yes Salman bhai is the biggest star right now as per his movies collection ….but yes his acting skills are very poor and he also says the same source for this is coffee with Karan episode with Karan johar he told that I dnt knw how to act
    But top on all he is a nice human being and I watch all his movies just because of his name SALMAN BHAI

  • Why is the 2nd october holiday advantage not compensated for Hrithik Roshan’s Bang Bang??

    Yes,it did clashed with Haider but still I think it would’nt have done 27crs on a non holiday date.

  • Music of Bang Bang has been rated below Akshay Kumar’s Entertainment!!!

    That’s completely insane.

    Bang Bang had chartbuster songs like Tu Meri,Meherbaan,Bang Bang title track

    And Entertainment only had one catchy song Johnny Johnny.

  • I think the co-star percentage should be increased from +-/4% to at least +-/15%.

    It does makes difference if you have a Deepika,Katrina on your side instead of Tamannah Bhatia.

  • This Means Megastar of the year 2014 Title goes to Salman Khan,On the other hand Even after Hiking Ticket prices Rs.128 and getting HGOTY,Teesra jealous khan still below srk…..Poor Amir and his stupid fans….(@ericabhisek,@Rewslum and other chameleons)

  • BOLLYWOOD SULTAN HAS ALWAYS BEEN THE NO 1 STAR
    IN INDIA SALMAN IS THE MOST POPULAR ACTOR, LIKE SACHIN TENDULKAR IN CRICKET (BOTH HAVE BEEN IN LIMELIGHT SINCE 1989 AND HAVE BEEN RULING THEIR FIELDS)

    HE IS THE ULTIMATE MEGASTAR OF BOLLYWOOD

    HE HAS BEEN RULING THIS INDUSTRY SINCE 1989

  • I think my list in terms of crowd pulling ability both in rural and urban centres would be:
    Bhai, Hrithik, Aamir, Srk and Akshay.

  • Let PRDP release this diwali , opening day collections of hny and lifetime collections of pk will be history
    When shahrukh can give 45 cr opening then SULTAN SALMAN can give atleast 52cr opening with prdp in diwali(which is the best period for a Bollywood film to release)

  • @indicine. Atimes you people are funny and so bias. Agreed you say this dosent have to do with their entire career. It’s strictly for 2014. I think you should change it to 2015 if not you wil keep on allowing some of us to doubt your credibility.
    Is it not your same article of 2014 you are using? I don’t dispute this but be more relative atleast! Your article on top Bollywood actors of 2014 from August to November to mid January 2015. Your top actors were ranked Salman Aamir SRK Hritik Ranbir Ajay Akshay Sid. You quoted “Ajay needs 118 crs for AJ to topple Ranbir. Same you said Akshay is fighting 6th place with Ajay until Baby is released and earns more than AJ. But that was 2015. So how manage You altered your ranking now? Assuming it was another site good and fine but it’s the same @indicine that gave those rankings from August 2014 to January2015? You consider 32 crs opening a joke? Is it not very crucial when analysing such kind of article since most is related to opening day banner etc? Entertainment+holiday=Singham returns collections alone. Ajay did just 2 movies last year SR and Aj 32+11.5=43.5crs! He had the 3rd biggest opening for 2014. 4th highest weekend 2014 and still you omitted his name and you call your site credible? Pls change that date to 2015 to avoid being seen as a real bias and favourism site!! Give this guy some credit man! Even if you consider him no.6 but based on this particular article just conform with the truth and facts. All of us here are not kids. Box office records are not hidden it’s very transparent. How many actors do you know gives 100 crs in just 5 days but still you think it’s a joke?! Well congrats to all the 5 actors and kudos for overlooking Ajay. For me he always as for 2014 he belonged to the top 5,I don’t care about who you give more preference too and not. Try and uphold your credibility pls,just of recent your site was well praised so don’t tarnish that credibility okay.

  • Salman bhai king of kings , with low ticket price ,without holiday release ,without multistarer ,without big directors and banner ,bhai manages to secure the first position .

  • Plus Mark my words if you think giving an opening of 30 crs above is a joke or child’s play just watch only 2 actors this year have the capability to give 30 crs plus and above this year 2015. Shah rukh and Salman.

  • @frustatd challan
    Is trying to change the topic..by asking can u imagine salman in a raju movie..Sanjay dutt actd in hirani films and artifcial actor srKAY also considrd..adi pickd ranveer for befickr..saif was the first choice for DDLJ

  • I’ve said it before, I’ll say it again. This system of calculation is too vague and speculative!

    You just can’t calculate star power.
    SRK’s Happy New Year released on the biggest holiday of the year while PK and Kick were normal friday releases.
    Adding/Subtracting 4% won’t cut out the advantage HNY had.

    Also, how the hell did you calculate average ticket price?!
    Did you go to every multiplex and single screen in the country and add the ticket price of every freaking show? Or did you just presume it, just bcoz PK was a Xmas release?
    I can agree Salman to be above all, but SRK? Hell no!
    The guy hasn’t crossed 210 crores till now while Aamir is nearing 350 in both India and Overseas.

  • Also, how are you supposed to calculate the buzz for an upcoming release?
    Wow, this is a new one for me. This Archit Mishra went to each and every movie going guy in the country and asked him his interest in the listed movies before their releases.

  • Why all these calculations when it is out in the open that no one, and i mean, NO ONE, can come even close to Salman Khan in raw star power.

    No matter how much Indicine and srk fans try to show that srk is popular, the fact remains that with a year long promotions, world tour, big production house, popular actress, festival holidays and big support cast, srk’s still cannot touch Salman in terms of star pull.

    King of Masses – Salman – Amitabh (earlier)
    King of Classes – Aamir – Dilip Kumar (earlier)

    All other titles doesn’t mean a damn thing.

  • How about ‘trust’ as a factor?
    Trust in Aamir Khan movies is unparalleled. No actor can ever match that. Period.
    If you are good enough to calculate intangible terms like Buzz and Appeal, why not trust?

  • @ Babaji (9:46 am) :
    Lol
    in fact – Rajkumar Hirani = Siddharth Anand = Farah Khan !!!

    Unbelievable analysis … !

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