The biggest film of the year is here and expectations are sky-high from Salman Khan once again. ‘Sultan’ is expected to be a box office blockbuster and anything less than Rs 225 crore (net, domestic) will be considered a disappointing total.
Of course, the trade has pinned its hope on the film collecting more than Rs 300 crore – much like Bajrangi Bhaijaan during Eid last year.
Since the entire film has been shot in India, Sultan isn’t a very expensive film. The cost of production, marketing and print combined is around 90 crore (trade estimate, not confirmed by Yash Raj Films). This does not include Salman’s acting fee, which is assumed to be the value of satellite rights. However, the superstar will also take a share from the profits.
Recovery will be easy for the film, but for event films like Sultan, it’s also about meeting trade expectations and getting recognised as a major success (in other words, we call it perception hit).
Sultan Screen Count – 4100 screens.
Sultan Business Economics:
- Total Investment: ?90 crore (cost of production, advertising, print)
- Satellite rights: ?55-60 crore (Sony, assumed to be Salman’s acting fee / marketing value)
- Recovery from various other rights and branding: ?15 crore
How much does Sultan need to collect for different box office verdicts (approximate figures):
- Sultan will recover costs if it does ? 150 crore
- If Sultan collects more than ? 160 crore: HIT
- If Sultan collects more than ? 200 crore: Super Hit
- If Sultan collects more than ? 240 crore: Blockbuster
- If Sultan collects more than ? 300 crore: All Time Blockbuster
Note: Verdict will vary depending on how the film performs in the overseas markets too.
@Indicine can you please update
What is sultans advance booking report till now?
Eid only sultan
B-L-O-C-K-B-U-S-T-E-R
Great Grand Maati is leaked online few ours ago
with due respect we want our 1st successful
critic Nipun to review it shortly..
Eid is finally falling on 7th…..but that does not mean that Sultan is not getting a holiday release….
yes at some places holiday has been declared for 7th, but still there are many places and offices etc where holiday is tomorrow………
Sultan then finally releases on something more than just a partial/regional holiday…..!!! definitely can’t be termed as a normal day release!
@indicine
10:06pm (reply to #mohmovies)
So, SULTAN is a big movie but not Fan! Fully agreed…Because bigger star means the bigger movie, no matter what is the budget!
Excitement at it’s peak finger crossed hoping for a huge draw from box office.
if sultan is made of 90cr then how it needs
150 cr to recover cost . mohenjo daro is made of 150cr
so it will need 270cr to recover the cost lol
hope our ex student Nipun will check this article and rate it properly..
What is this Indicine, why such partiality
CE
Budget: 115cr
collection: 227cr
verdict: ATBB
FAN
Budget: 105cr (without Srk fees)
Blockbuster at 210cr
Housefull 3
Budget: 92cr
Hit: 120cr
Blockbuster: 175cr
SULTAN
Budget: 90
Blockbuster at 240cr
ATBB at 300cr (This is too much)
Indicine please explain why so much partiality with Salman Khan….Why such huge figure to get Blockbuster and ATBB just because he is Salman and he is in top you predict such high figure from his movie….
Better you reply to this Indicine..
@xzone..
Hey holy shit…Pls go somewhere else.. @indicine u need to clean this junk away from here..Never got to see appreciation from this myan…#Narrow_minded
I thnk indicine got confusd as eid shifted to thursday…now what to predict…?
Movie is made on very strict budget, not very grand looking and wresting rings r also of low level .
60 is overall budget Excluding salman fee and Landing cost on 150 days shooting ? ? Lol on yrf
Life time -230 CR
Dangal’sult 6 days collections>>>>>>>> Loltan’s life time collections. Baap of whole bollywood is coming in 5 months.
Dangal’s 6 days collections>>>>>>>> Loltan’s life time collections. Baap of whole bollywood is coming in 5 months.
@spamzone
10:20pm:
Hahaha….look who is barking on Bhai’s holiday releases! Whose duniya sabse bada superstar yet to give a 80cr lifetime grosser & 20cr opening on non holiday period. While Bhai has successfully surpassed 100cr mark two times on non holiday period. The line ‘Ultra CHOR Kotwal ko Daante’ perfectly suited the loongiwalas!
10:25pm:
Visit #indicine’s Twitter page. Government cancels public holiday on Wednesday and redeclared it on Thursday, you dumbistani.
10:37pm:
15-20% matter a lot, you idiot. If a movie supposed to collect 40cr on opening day but suddenly 20% people decide not watch the movie due to some reasons then the movie can collect only 32cr (instead of 40cr).
@prashant Abhishek:
And the global king yet to surpass 9cr mark on opening day on non holiday (without EDX release)..
Smell the difference Bhai- 18cr & global king- 9cr. Kaha Raja Bhoj aur kaha Gangu teli…hahaha.
@kingkong:
If raeesa would have clashed with Sultan then your global king would have committed suicide after seeing the disastrous collections of raeesa. That’s why he runs away from Eid in fear of SULTAN.
I m sure that this crap will not collect more than 200 cr life time.. And Also Opening day will be lesser than HNY.. He will Never able to beat the The real stardom ( opening day ) Of SRK…
#Fasal kerala
This is one of the reviews which the movie
has got from one of the censor board
members of UK Exclusive Sultan Review of Sultan..!!! Simply MINDBLOWING & SPECTACULAR !! Best Paisa
Vasool Film came out after #BajrangiBhaijaan
& #PK. As the performances are concerned,
absolutely no prizes for guessing that the film
belongs to one and only ‘ #Sultan ‘
#SalmanKhan, who makes no mistakes in delivering an Outstanding performance in the
movie. This is a Salman Khan Show from
Scene A to Z. #AnushkaSharma on the other
hand stands like a Rock, offering her
onscreen hero Salman Khan and the film, all
the support. She gave One of the Best Performance of her Career. The Supporting
Cast is equally proficient. Sultan review
#RandeepHooda is Superb; his performance
doesn’t beat a miss. #AmitSadh underplays
his part very well. First Half is simply TERRIFIC.
There is no Dull Moment throughout the film. Direction by #AliAbbasZafar is Fantastic. Eye
Catching Cinematography especially
#Hungary, #Delhi & #Haryana. Production
Designing is First Rate, Sharp & Crispy editing,
Story & Screenplay is very Good, Bombastic
Action Stunts Sequences, Salman Khan entry in the film is Simply Citi Maar, Dialogues are
Clap-Worthy & Climax is the USP of the movie.
Overall ” Strongly Recommended to all of u “.
Full on Family Entertainer of the Year. Go for
it! ????? 5*/5
300cr happens only with good and special films. Sultan isn’t BB lvl of special but special enough too earn 240cr.
@Indicine Say that ‘Sultan’ is expected to be a box office blockbuster and anything less than Rs 225 crore (net, domestic) will be considered a disappointing total….
I m sure it will be Collect 200 cr with the help of heavy promotion of SRK Name…
otherwise bellow 150 cr.. Dissapointed..
#Fasal kerala
@Indicine… I didn’t understand one thing, Salman Takes only 55-60 crs despite his movies creating record of TRP on TVs. Ex: BB & PRDP both crossed 20+ …. but on the other hand SRK movies fails to garner even 8 ratings and still takes 60-70 crs… don’t u think these all are fake just like HNY’s opening day to show that he is superior ? if my words are false, then I think Channel companies are fools bcz they give less money to those, whose movie fails to cross 8 points… ROFL
All time Blockbaster (350cr)
It is hit for sure and budget matters I think superhit