You can’t fool the market by giving out inflated figures: Aamir Khan

After Shahid Kapoor (read article), Aamir Khan has hit out at actors in the industry who give out inflated box office numbers.

During a promotional campaign of his upcoming film PK, Aamir said “Its childish. I think that for some reason various people in the film industry feel that by inflating their figures they would convince people.”

“Nowadays you get to buy editorial in number of newspapers which is extremely unfortunate. So what happens is that I can buy editorial and say ,’Mera itna dhanda hua ya utna hua’ (Say my film has earned this much). But its meaningless because when you go home you know how much business the film has done. Even the industry knows exactly how much each film has done. So the market knows, you can’t fool the market. You can try and fool people but how many times will you fool people also. Ultimately you are just fooling yourself.”

Aamir went on to add that he is one of those actors who is strictly against the idea of giving out inflated figures, something that he claims he hasn’t done for any of his films so far “I am one of the people who strictly doesn’t give out figures which are inflated” the actor added.

Aamir holds the record for the highest grosser in the industry. His last release Dhoom 3 went on to collect Rs 283 crore in India and more than Rs 500 crore (gross) overseas. He was also the ‘founder’ of the 100 crore and 200 crore clubs. The trade expects his upcoming film ‘PK’ to be the first to cross Rs 300 crore in India.

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112 Comments

  • “sidcinemafan: (December 5, 2014 at 10:31 pm)
    Correct amir bhai…. The crap film krish 3 collected 243 cr…. I can’t believe it… Waiting for pk…”

    if Krrish 3 was a crap, i feel Dhoom 3 was even crappier! And he cann’t believen K3 did 244 crores looking at the content? ? ? By that logic, even I cann’t believe that D3 also did 284 crores.

  • @thullu stop tagging me in ur cntz plz.
    rk carrer
    releases-11
    bb-2(yjhd rajneeti)
    superhits-2(barfi,apkgk)
    hits-1(rockstar)
    semi hit-1(wake up sid)
    failure(avg to disaster)-5
    success %- 55.6%
    highest grosser-yjhd-186cr
    filmare awards-1 fr debut 2 asbest actor
    critically acclaimed films-6

    nw compare it with emmy.he comes zillions of miles behind superstar,5th ranked rk

  • TOI wrote about the manipulations done by KRRISH 3 so is not only about BOI.Taran Adaarsh report only producer figures

  • really krrish 3 was crap movie even aj is better than krrish3 really…
    aamir totally agree with u…
    these r making fool us…

  • For all of those who are confused between inflated and BOI figure.

    Friends BOI doesn’t show official collection & with the screen size of 3500-5000 difference of 15-30 crore is pretty much normal & this is not inflated figure but above that means there would be a problem…..so figures of Dhoom 3, Kick, Happy new year, Chennai Express, YJHD & ETT is not inflated figure as all above movies have a difference of less than 25 crores in huge screen ranging in between 3300- 5000 screen, I am not sure of Krrish 3 & Bang Bang…both movies released in between 4000- 4500 screens which is the same as other big movies discussed above but there difference in BOI & Producer figure was 66 crore & 40 crores respectively which is huge & raises a question…Unfortunetly both stars Hrithik Roshan.

    Hope all you get the answer

    Thankyou

  • @sky, give me the link where hny first day was 38 crs as per boi.com.. If you can’t do this then plz don’t claim on your assumed figure.. Hny first day estimate was 40 crs for hindi version as per boi.com, and if u ask me for the link then i will provide that to you..

  • TOI even published an article titled “Kick crossed 200 crores on 11th day” . So even they are following the figures given by producers as Kick crossed 200 crores on 11th day “in the producer figures “. In BOI, kick took more days for that.

  • @sky so according to Amir 5% is allowed right. Research first, according to Boi HNY Hindi virsion only 40 cr, second day 28.5, third day 29 cr total 97 cr weekend. Lol Amir fans also acting like Amir.

  • For those losers who are saying both K3 and BangBang are manipulated as they have more differences between boi and producers’ figures and Both stars Hrithik as lead actor, let me tell you it depends upon producers to manipulate,not the actors. Hrithik wasn’t the producer of BangBang ,still it has higher difference compared to other films. It shows that there is something wrong with BOI. May be that’s an anti-hrithik site!
    Anyway, Krrish 3 is better than all these D3,kick,CE,HNY,ETT etc etc.

  • @Dev we know who is nautanki. A nautanki who dances in the weddings for money, does cheap publicity stunts to hype his films, behaves cheaply in wankade stadium. That’s what we call the real nautanki.

  • @HRocking If raju hirani was the only reason for blockbuster of 3i so why his movies didn’t ATBB before 3Idiot please change your cheap menatality and 3idiot bcm blockbuster bcz of Aamir’s perfection work if not believed then see Aamir’s other Blockbuster movies wher raju hirani was not the director

  • @khajur kapur Imran hasmi sir did about 10 b grade films at start of career like dil diya hai,jawani diwani, train etc … Thatzwhy ratio might be bad. But rk doing big banner film right from start… U can’t compare rk n imran sir with hit-flop ratio.. But with doing quality film.. Imran sir doing more quality film than rk.. Still he having 11 big hits.. Rk is zillion behind that mark……
    After khans,hr,ajay-akki … Imran sir has given the most successful film to industry… N he already among finest n biggest actor of decade!

  • @khajur kapur don’t talk of award. Awards r fake. If awards real, imran sir would have got for ouatim,shanghai,awarapan,jannat.
    Rk is from high kapur family, so tortured judges r force to give.

  • @iamvast – Don 2 is not a huge brand…the first Don was hit by comparison with Big Bs DON….D2 is without any masala or anything which can suit the Indian audience when masala is running successfully all over India….Its made for multilex audience and it almost fulfilled their expectations….

  • @IAmTheVastUniverse: 1st of all don was not brand before don2 comes, same dhoom wasn’t big brand before dhoom2 comes, dhoom 3 was the third installment. And talash released in 2012, don2 in 2011. Don2 did 106cr(hindi), 4th highest groser n clean hit(boi) did 113cr in all verson after the negetive vibe of ra1. But talash did 92cr after come back from 3i lol, don’t worry pk will also go talash way n pls don’t say after the release pk is a off beat film too much fun

  • Hypocrisy at its best…Man then why you tried to fool people at the time of Dhoom 3 release….tried hard to reach 300cr but that was too much far away..

  • @nipun dhoom have lot of entertainment factors like bike chasing, songs, Amir’s acting, Katrina… But krish 3 has nothing…. Except hrithik’s honest act…

  • Totally agree with Amir Khan because you can’t fool people by inflating collections as people will get to know one day and on that day, you eventually will be the biggest fool. Same thing happened with the Roshans for inflating K3’s collections as they couldn’t even face the media and they had to clarify several times by giving individual speeches to the media that they hadn’t inflated the collections. But while those speeches, their faces told everything as their words and faces didn’t go together at that time. So, they fooled themselves and everyone knows the truth now. I don’t think that in the future, they will ever try to repeat the same mistake.

  • for all those saying that D3 numbers were inflated:

    Dhoom 3 Trade Figure – 262 cr Hindi + 12 Cr Regional = 274 cr
    Dhoom 3 Producer Fig – 272 cr Hindi + 12 cr Regional = 284 Cr

    i.e. difference of 10 cr on a base of 274 cr which comes to around 4% difference in collections…..this is very marginal…..its only when the difference is above 10% when eyebrows are raised…..

    Talassh did 95 cr…..just by making a 6% variation it would have been 100 cr……remember again with Talaash producer & trade fig were similar….

    same for 3 idiots……thus can be safely concluded that whatever aamir is saying is not in the air and is infact true!!

  • Ohhhh!!ho ho!! kindly someone take my life,yeah I cculdn’t read what bla bla…amir said.oh,my FAVOURITE half actor why u r thinking urself a professor rather than an actor.what is your existence with out big brand/director/multiactors/south remake—-talash.aukat 100cr KI BHI nahi,chale bhashan Dene duniya KO.

    Each and every people also knew THIS TRUTH—–boi always inflated the figures of amir film also some salman films,LOL.you guys do whatever grab BOI as long as you can,but KING KHAN will only break the collection of dhoom3.mark my word.because not only I believe HIM but also I TRUST HIM khud se jyaada.HE is that man who need not required any papa/south remake/big brand/director/multiactors.SIRF NAAM HI KAAFI HAIN—–KING KHAN.

  • @Imthewasteinuniverse,at least thanks to HIM because you don’t what is the power of a huge and strong negativity.DON2 suffered due to negativity created by RA ONE.that doen’t mean RA ONE was as worst as like bodyguard/talash,the main thing is people always expects more from THE KING,so whenever the story lacks they dissapointed while with salmir they know very well what they can offer even though the story lacks but it is manageable comparing to their talent.so some things is out of BO figures,it’s just a common sense that people should apply,LOL.

  • @element I was quoting verdicts given by national media nt indicine bcz acc to indicine opd articles abv avg grossers r success and acc to them bachna ae haseeno also success.so by that logic rk success will go up to 7 out of 11 and success percentage 64%.
    thank u element fr ur last cmnt

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