SRK’s Happy New Year Trailer will showcase its scale

It is all known fact that the theatrical trailer of Shah Rukh Khan’s Happy New Year will be released on 15th August with Rohit Shetty’s Singham Returns. Now, the buzz is that the trailer of the Farah Khan film will be one of the longest trailers released in Bollywood.

According to sources, the trailer of the film will be more than 3 minutes long. SRK and the makers of the film wanted to the showcase its scale (which, from what we’ve heard, is unbelievable large) and also give all his co-stars enough screen-time in the trailer.

A source close to the development revealed “The film has shaped up very well and SRK is very happy with the end result. He wants the audience to gauge the massive canvas of the film, enjoy the rich production values and wants all his co-stars to get equal face time in the trailer. Hence he asked his editor to cut a lengthy promo and show every aspect of the film.”

The theatrical trailer of Once Upon A Time In Mumbai Dobaara (3:16 minutes) and Holiday – A Solider Is Never Off Duty were the other trailers released in recent times with runtime of more than 3 minutes. The average length of most trailers is usually between 120 to 150 seconds (2 to 2.5 minutes). The trailer of Kick was 2 minutes 37 seconds whereas the trailer of Singham Returns was 2 minutes 39 seconds.

There are also reports that Shahrukh will be going all out to promote Happy New Year mid-August onwards. The idea is to be subtle yet effective this time around (not in your face or borderline annoying like Ra.One).

Well, we can’t wait! The tagline of the film sounds more like ‘Iss Diwali.. Todenge records India waale’ doesn’t it?

Happy New Year Poster

Happy New Year Poster

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80 Comments

  • Yup! Cant w8 at all..ye 25 din 25 saal jaise hai… >_< hell excited….SRKKK ♥♥♥
    definitely Todenge Records Indiawale! Watch out for d grandest film of B'wood! Coming to blow d minds of all :D

  • The way evry1 criticize Farah 4r her work…my gut feeling says…#HNY will showcase wat she is capable of…dis cud be a game changer 4r FARAH…aftr facing soo much criticism #HNY wud take her 2 a different level…fingers crossed

  • Looks like HNY will be a grand film…but the most important aspect of a film is that it should have a good storyline and it should be engaging…
    I hope SRK won’t disappoint but with Farh Khan as the director,possiblities are!!!

  • Yes big duration trailer is necessary when it comes to Farah khan and Srk movies as people will get extra time to understand that what the movie is all about.lol

  • After successfuly bringing carrer analysis of superstars aamir,hrithik and akshay I m bringing career analysis of decently successful star EMRAAN HASMI:-
    NO.OF RELEASES-26
    SUCCESSFUL FILMS(SEMI HIT,HIT,SUPERHIT)-9 including three big hits(ouatim and tdp)both in 2nd lead roles but raaz3 as main lead.

    Success%-35%,decent in modern era but lack of too many big hits especially in main lead role.

    Currently undergoing poor form with 4 of last 5 films failing badly.

    Best phase-2010 to 2012 September,5 hits out of 8 releases including 3 big hits with good success % of 62.5%.

    HOPEFULLY Comeback film-RAJA NATWARLAL

    CURRENT RANKING-12

  • superv news,,, this diwali storm is coming,,, waiting for 15th aug and
    Waiting for raja natwarlal……

  • This made us happy coz if this happens then atleast our king will have biggest trailer record of 2014 if not biggest grosser record

  • We want atleast 5 minutes trailer and we want our king to act;dance; sing ;jump;crawl;scream and surprise us in these 5 minutes trailer

  • Iss Diwali.. Todenge Records India Wale

    HAPPY NEW YEAR wil ROCKS

    2014’s Biggest Hit

    All Time Blockbuster

    First 300cr Movie on Cards

    Get Ready..

    Rock The Stage Burn The Floor

    with

    Sir KING KHAN

  • yes indicine your are right iss diwali todenge saare records Srk waale.dear fake you tube like,s and purchased veiws here we come.RIp You tube Fake Records.

  • Haters already scared. Daddy is coming this diwali and he’s coming big. Wait for the biggest blockbuster this diwali

  • The first day collections of HNY will be greater than lifetime collection of so many Akki’s films. :D

  • SRK usually make his movie in grand scale ( his produced). Spend money like water, HNY cost more than 100 cr. and go to yrf on commission. Also spend huge time on production. As far i remember, HNY shoot happening for around 1 yr. but the main prob. with srk is, he go much on story idea than script and screenplay. But guess, farah is a smart lady to make a circus like om shanti om. Hope same thing happen with HNY.

  • Farah made two clasic blockbuster mhn n oso, she just made one crap tmk(sirish wrote it). Farah n srk combo brings srk biggest grosser in 2004 n 2007 n history will be repeated with hny in 2014

  • In a recent Interview when asked about SRK from Salman he replied:

    Are you and Shah Rukh friends today?

    I like Shah Rukh though we do not get along and don’t talk. Upar wale ne use itni izzat aur shohrat di hai. We are not best friends any more, but are normal and cordial. He thinks. He plans. God has given him a mind and he uses that and is a hardworking man.

    Sometimes I seriously think that the way he thinks is far more correct than the way I think. As in, the way he is and the way he thinks for his family is 100% correct.

    I know he is correct when it comes to his family and stuff like that, but I can’t get myself to do that. My personality is different and I let things go. We are totally different kind of people. It won’t be a compliment to God if we were alike. Two brothers are not alike. He is correct in his life and I am correct in mine.

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