T-Series’ Roy has taken a good start at the box office on Friday. The film has started strongly at multiplexes in cities due to hit music and Ranbir Kapoor’s presence in the film. In major cities, the opening is about 20% higher than Akshay Kumar’s Baby, a film that was carrying incredible pre-release reports.
Roy is set for a good first day at the box office and if the film picks up in the evening and night, the first day collections could cross the 10 crore mark for the first time this year.
However, the problem for Roy could be the reports, which are mixed to negative. The film was very cleverly marketed as a Ranbir Kapoor starrer, but when the audience do get to know that the lead actors are Arjun Rampal and Jacqueline Fernandez, business might drop towards the end of the day. The fact that this is Ranbir’s first film after Besharam (released in October 2013) has also helped.
The shows of Shamitabh have been reduced by around 80% today and the business of the film has crashed too. Akshay’s Baby is nearing the end of its run too, it will finish with lifetime business of Rs 93-94 crore.