Raees officially moves out of Eid weekend

It’s official. Shah Rukh Khan’s Raees, which was first announced for Eid in February last year, has moved out of the lucrative festive weekend. Salman Khan’s Sultan will now get a solo release during what happens to be his most successful release period.

Producer Ritesh Sidhwani confirmed the news of Raees getting postponed.

“It was not an easy decision to move the film. We understand that our movie is highly anticipated. However, a film of such magnitude requires appropriate showcasing. Therefore, we have decided to shift our release date” Sidhwani said.

Starring Shah Rukh Khan, Mahira Khan and Nawazuddin Siddiqui, Raees has been indefinitely postponed to a later date.

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Raees Release Timeline:

  • February 2015: Raees is announced for Eid 2016.
  • 10 April 2015: Raees goes on floors.
  • 22 April 2015: Shah Rukh Khan joins the cast and crew
  • June 23 2015: Yash Raj Films announces Sultan starring Salman Khan in the lead. Release date sends shock waves, sets up what’s touted as the ‘mother of all clashes’ between Shah Rukh and Salman.
  • June 23 2015: Amidst rumours of Raees moving to a later date, Ritesh Sidhwani tweets “Speculation on #Raees release date! It all ends this Eid”
  • June 24 2015: A day later, posts yet another tweet clarifying the release date “My timeline tells me a lot of confusion on my last tweet about #Raees release date. Let me clarify. We had announced in February that we will be releasing our film on EID 2016 & we are on schedule to release it as planned #RaeesOnEid2016” Also announces a surprise for Raees fans “And a little surprise for all #Raees fans this EID.. chalo ho Gaya sab confusion clear”
  • July 16 2015: Raees Teaser is released, wins universal appreciation
  • Media goes crazy over the clash. We write the most detailed article, which has received more than 15 lakh views till date.
  • December 2015: A lot is riding on the Bajirao Mastani vs Dilwale clash. Shah Rukh Khan is the king of clashes, no one (media and trade) gives Bajirao Mastani and Sanjay Leela Bhansali a chance. They all know what happened to SLB the last time he decided to take on SRK.
  • December 21 2015: With content overpowering superstardom, Bajirao Mastani betters Dilwale at the domestic box office. This sends shockwaves in the industry, yet again. Rumours of Raees moving out of Eid get stronger in the trade.
  • February 12 2016: A well-known trade analysts tweets that Raees has moved from Eid. Ritesh Sidhwani once again clarifies and rubbishes the rumours “Some people spreading Rumours about #Raees release being moved.. Like I said RUMOURS”
  • April 2016: Shah Rukh Khan’s FAN releases in theatres, opens well but crashes on Monday. Finishes with lifetime domestic business of less than 85 crore. The failure of the film once again sends shockwaves. Trade wants Sultan for Eid, exhibitors at mass centres firmly in favour of the Salman Khan starrer too. Raees releasing just 3 months after FAN isn’t a great idea from a producer’s point of view either. Clash almost certain to be averted, which is confirmed in almost every QnA session here on Indicine.
  • May 3 2016: Things get ugly on Wikipedia between Shah Rukh and Salman fans (check tweets and screenshots below). The delay in either confirming the date or announcing that the film has moved to a different date, is now beginning to hurt both films – especially Raees.
  • May 3 2016 8PM: On the same day, Ritesh Sidhwani confirms that Raees won’t release during Eid.

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196 Comments

  • So here it is
    I am getting lost from Indicine
    And wont follow SRK sir now…..

    My older name was
    Raees Fan of Dilwale
    Then FAN OF RAEES
    THEN RAEES
    AND NOW SALEEM KHAN….LAST MSG IN SRK ARTICLE

  • Respect all actor, but srk vs all actor last 25 years, bakri or don or king keya farak partahe, 08 time filmfare best actor, world 2nd richest actor today 2 ruppe wale haters sai gali khati hai, koi farak nahi parega bcs srks 07 film line pe, raees, srk+alia, srk-imtiaz,srk-anand l rai, don3, g1, srk+adi, haters jalte rahi and srk cr kamate rahi, fan se srk kamaya 55cr satelight fee.

  • Lol! Now u see what u doing to others. Bullying is not good SRK. OUATIM + SOS +Jaaneman + Saawarya = an end of arrogance.

  • It’s a gud decision. Bt irony z they r releasng it again endng with another clash.(26 jan 2017) agr clash hi krna h to shift q ki movie yar. Ek movie flop ho jaane se itna farak prta h kia

  • @Javed.. if you started hating SRK just because he is moving his film.. then you were never his fan in the first place.

    Movie is not only about SRK.. but thousands of other people who work on it. Its a business and everyone wants to earn money.. noone releases movies to win clashes.

  • as a wellwisher of srk, i am saying that it is a good decision.
    come on srkians, accept the fact that Raees had no chance against SALMAN, that too on eid.

    Will watch Raees First day in January.
    Best of luck

  • Bad move.
    It will generate huge unrest among the fans.
    If they were confident about their product, they could have preponned it by one week, if they didn’t want a direct clash with Sultan, but this will end up no where.
    Ok, you moved from Eid, but what next?
    Diwali, X-Mas, independence day republic day?
    If you can’t stick to a date announced by you some one and half year back, how do you expect that you will get a holiday release on such a short notice?

    Also, heard that there is a drift going on between SRK and the producers.
    Recently, they held a pre-screening, and SRK seems to be dissatisfied with few scenes and he wants to shoot them again.
    Not sure till what extent it is true, but one thing is sure.
    “Decision of shifting the dates might hamper the chances of Raees big time, if they don’t get a suitable release date”.

  • Lol! So all your efforts to get sympathies for Raees and create negativities around Sultan in order get Eid date for Raees have gone down the drain. So, you are too small to do that and your quick little success have gone into your head and will fall flat like SRK’s stardom.
    #Bhagoda Ki Dimaag aur Meoww Bhai Ki Darring!

  • At least release in September yaar. Can’t wait till January and all.
    Go ahead with September or November non-holiday release.
    Holiday weekends are anyway booked for both 2016 and 2017.

  • The best Wikipedia edit at 17:10, 3 May 2016
    The Film is Slated to Clash with Sultan starring Hit-n-Run Fame , Salman Khan
    It is said that the film will finish SRK’s hanging career and after that he will start supporting roles.

  • Once Bollywood used to be called One Man Industry during Amitabh Bachchan..Today to call Bollywood a One Man Industry is an understatement..Today SALMAN KHAN is bigger than the Industry itself…SALMAN KHAN > bollywood!!!

  • Business wise, it is a good decision by the Raees makers.
    Charlie failed to bring 200 Crores storm.
    Dhobia Ram Lal failed to Entertain his customers and hence failed to cross 150 Crores
    Aryan plus Zebra Fan failed to cross 85 Crores successfully establishing him as the king of 80 Crores club.

    Hence, all these were enough for our dethroned and exiled king to learn the reality and take a better and proper decision for his Rice Bag!

    Yet, some Zebras who failed to watch FAN in theatres are shouting against their king for the decision choosing the real market demand of their king today.

    For them, their EGOs >>> their LOVE for their King… Like King, Like Zebra FANs..

  • @indicine : But you didn’t reveal the source of this news. There is no announcement from his official Twitter account.
    Did he confirm this news through a press release?

  • The events show how Srk & his fans brought down on their knees !!!!!!!!!

    Battle lost before coming to arena forget fighting it out !!!!!! Lol
    Bhagoda king

    Too much fun !!!!!!!!

  • Unlike you and many other claim that Raees was announced first for Eid 2016 release, it was Sultan that had been announced first. DNA India Reported way back in October 2014 that BB and Sultan were scheduled for releases in Eid 2015 and Eid 2016 respectively.
    And Raees was announced for Eid 2016 in February 2015. But Ritesh Sidwani paid many media and PR Agents to sing his song and illude the audiences that Raees had been announced first.
    Now, he tastes his own medicines.
    #Bhagoda Ki Darring, Meoww Bhai Ki Dimaag

  • @Attention Everone:

    RAEES was moved to accomodate SULTAN and give it a huge opening on EID so that SRKs friends YRFs and Adi collect huge BO innitials.

    If you are a true cinemagoer, not a bhaitard or salman fan or srk fan, make sure to aviod SULTAN this EID at all costs.

    YEH SABH EK DOOSRE SE MILE HUWE HAI. EN LOGON KON COMPETITION (MUQABLA) NAHIN CHAHIYE BO PER. INSTEAD, FANS KO ULLU BANA RAHE HAI.

    Support RGV, make sure SRK and SULTAN and YRF suffer at BO this year.

    Only way this Film Fraternity in the name of bhai-bhai disppoint fans and neutral cinegoers.

    #AVOIDsultan and #AVIODraees both.

    now waiting for #RANGOON and other real film makers quality cinema products.

  • So now it’s official… Haklu bhag gaya…
    It was always on the cards when Yrf announced SULTAN for EID 2016…

    Bhaijaan rocks…

    #OnlySultanThisEID2016

  • how deperetely they want holidays…why cant they release on normal weekend…kaga ka superstar…

  • how deperetely they want holidays…why cant they release on normal weekend…kagaz ka superstar…

  • As I am very new to this site, and writing this first time. Why all fans whether they are srk fans or Salman fans give that much importance to box office. See either movie hit or flop, the most important thing is do you really enjoy the movie. Salman or SRK never share their profit with their fans, then why fight on who is doing better on box office. For me, it is always matter the contents. For that I appreciate good movies like Talwar, Niraja, Natsamrat etc. And for that matter I like Jungle Book and now Sairat (Marathi Movie). Good cinema should be appreaciated more and should be reached to more peoples.

  • @Ajay rocks

    Agreed Salman is the biggest superstar considering his phenomenal box office success and personally I love him too.

    The problem is not Srk….let’s be honest , BM was strictly due to content not Ranveer…but I don’t think anybody would love to clash with SRk too. He is without a doubt a huge accomplished superstar looking at his last movie he deserves a mighty collection and clashing with Sultan may not gross what his fans and neutrals expects him to gross as a …”I am back Srk”
    I don’t see it as him being scared rather his whole team Raees deserves a run that will not be affected by any movie. On that note I just hope he gets a good date and release his movie for it to also contest amongst the hgoty.

    Salman sultan no doubt seems the most likiest hgoty but Srk for me will give him a very close competition. Both are the countries arguably biggest stars including Aamir. Both can create wonders with just one Friday. Let’s hope both of their Fridays are lucrative accelerated Fridays indicating success. Last thing to imagine is to write off Shah rukh. He is a wonderful actor…

    Best wishes for both of them…it’s a wise decision looking at the business aspect not ego aspect. That’s my take Mate.

  • So no it’s official confirm that it’s postponed that to indefinite time, that’s the power of Megastar Salman Khan…. I call it another defeat of Srk so called clash king….LOL

    So it’s 3 back to back clash lost by Srk:
    1st : Lost against Ranveer Singh
    2nd : Lost against the 10 year old kid Mowgli and now
    3rd : Lost against Megastar Salman Khan…

    Now Haklu fans think 100 times before they call him king of clash….

    Too Much Fun..

  • Well finally after creating so much hype and drama they finally announce it.

    Had wanted the clash to take place even though it never looked practical to me. But obviously didnt want Raees to back out so either it should have been Sultan backing out for me or the clash had taken place. Raees backing out always had to reflect negatively on both SRK and Raees movie.

    But as I had said before if that was the decision to be taken then I had wished they should have announced it months before. All the hype and drama should have been avoided.

    Anyways I am glad that at least the never ending speculation (whether Raees coming on eid or not) has finally ended. Hoping they get a good release date.

    Best of luck to both Raees team and Sultan team for their respective movies.

    And as always love you SRK !!!!!! And this decision wont change a bit in fact just increase my support for you.

    Will still wait and cheer for Raees just like before.

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