Happy New Year has just completed a successful first week at the box office. The film has recorded the 4th highest opening week collections of all time behind Dhoom 3, Krrish 3 and Kick (more on this in the next article).
After taking the biggest ever start with net box office collections of 44.97 crore on its opening day, Happy New Year held steady over the remaining two days in its first weekend. However, Monday onwards the film slowed down quite considerably.
The problem for Happy New Year were the sharp drops on each day since its release. Business on Saturday fell by almost 30%, which was expected, but the growth on Sunday was missing. Monday witnessed a huge fall of 53.5% from Sunday, and over the course of the remaining 3 days, the average drop was 14%.
Going into its second week, Happy New Year has lost a few shows and screens at multiplexes. But that shouldn’t make any much difference to the second weekend business, as it’s the occupancy that matters.
Overall, a good first week. The next three days will decide if the film can eventually challenge the lifetime business of Kick or does well enough to cross 200 crore at the domestic box office.
Happy New Year First Week Box Office Collections
- Friday - 44.97 cr
- Saturday - 31.6 cr (29.7% drop)
- Sunday - 32.29 cr (2% growth)
- Monday - 15.01 cr (53.5% drop)
- Tuesday – 13.17 cr (12.2% drop)
- Wednesday – 11.02 cr (16.3% drop)
- Thursday – 9.51 cr (13.7% drop)
- First Week Total Total – 157.57 crore
Verdict – Super Hit (could go on to be a blockbuster)