Don 2 Day 1 Collections

Don 2 has opened to a good response on Friday with all India collections of around Rs 14.5 crores (including Telugu, Tamil versions).

Released on 3100 screens in India out of which 450 screens were in 3D, the Shahrukh Khan – Priyanka Chopra starrer has done exceedingly well at multiplexes in big cities. In Mysore, after a 35% opening on Friday, business picked up to 80% for the evening and night shows.

Farhan Akhtar films have never held mass-appeal. All of his films including Don 2, have failed to attract people in big numbers. In Don 2’s case, the lack of a hit music track being the biggest deterrent.

14.5 crores is a good numbers, considering the fact that Zindagi Na Milegi Dobara opened to about half the collections and yet managed to amass Rs 90 crores by the end of it’s run at the box-office. The word-of-mouth is good in metros, and we expect the film to trend similar to ZNMD.

The Dabangg 3-day weekend record  is likely to stay intact as Don 2 needs 35 crores in the next two days to equal the Salman Khan film that released during EID in 2010.