Messed up promotional campaign of FAN vs perfectly planned Sultan

Q. How well are the songs of Sultan received? Has the buzz increased and is the buzz equal to that of Fan?

A. No comparison between the promotional campaigns of FAN and Sultan. FAN was the most poorly planned and marketed Shah Rukh Khan film in a decade! They released two teasers and both were out in 2015 – months before the film hit screens. They released the only song in the film (which wasn’t even included in the film), before the theatrical trailer. This resulted in the makers not having units in the last one month to give the audience something new. What were they (YRF) thinking?

On the other hand, the same team hasn’t put a step wrong with Sultan. Perfectly announced, shoot went as per schedule with the PR team constantly working at keeping the film in news and they eventually ensured that ‘Raees’ moved out too. The Sultan teaser was well received, trailer was huge and the songs have worked well too. Everything has worked for Sultan so far and it’s all down to content clicking with the audience.

How did it go so horribly wrong with FAN – a film that was expected to do 100 crore even in the worst case scenario – while everything seems to be clicking for Sultan?

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66 Comments

  • @tiger-the real chuha,in that case I can make all lallu films disasters from biwi hoo to Aisa to sultan which doesn’t make it any sense.you made the list out of your imagination and you’d isn’t even listed HIT MOVIES ,stopped and counted after that.I gave justice with list and you made a bhojpuri logic list which only you can follow though universally wrong.

    Chamatkar—-flop

    Dil aashna hai—–cameo apperance

    Rbgg—-above average

    King auncle—-special apperance(Jackie shroff is the lead)

    Maya memsaab—-guest apperance(heroine is the lead with Raj babbar)

    KANK—-CLEAN HIT everywhere(failed baby again try)

    Anjaam—-previojsly below average but now above average/semi hit according to book

    Guddu—-flop

    Zamaana Deewana—-special apperance

    Oh darling yeh HAIN India!—-flop

    Ram Jaane—-CLEAN HIT (everywhere,fake person can never made it wrong)

    Trimurti—-extended special apperance

    EBDM—-flop

    Chaahat—-flop average now above average/semi hit according to you

    army—-commpletely cameo apperance (and moron it’s a hit everywhere,kindly check it),still I’m saying IT’S not a KING KHAN film despite it’s a hit just like you claimed for K2H2,no entry,rofl.

    Koyla —-flop

    Yes boss—-CLEAN HIT (everywhere,kindly check it again before blabbering)

    Still there are 4 flops that too not back to back in lead roles.though some others site still count it except boi,hardly 4-7 still that is not to back to back.

    And you have listed 17 movies,but written 20 back to back flops,really saayad isi ko hi rikshawala brainless community kehte HAIN.

    And please check your Bhai’s list,I counted from started flops from 2000 mujhse shaadi karogi—-10 back to back flops may someone claims tere naam is average,if so then 9 back to back flops.,and again counted flops from msk to Partner—-9 if maine pyar kyun kiya is showing above average in some sites if so then 8 back to back flops.

    My reason,verdict everything is completely valid and true, I never manipulated like you.

    Ha ha ha ha ,I think these are lead roles considering.which your Bhai has 37 flops and KING SRK has only 18-19.which every sites is showing.among which 7 disasters and KING SRK has 0.

    Come with proof you bhojpuri hit-n-run real life bhagoda decade struggler’s fan.

    Bechaara,jab kuch na Mila toh HIT ko bhi flop bana diya desperate and typical brainless bhaitard.

    And that’s why MEGALEGEND KING SRK is saying AS BIGGEST MEGASTAR OF ALL TIME/GENERATION RULER,now go and cry.next time made a bhojpuri site and show DDLJ,CE,CDI,OSO even flops/disasters and also add all special/came roles,in that way you can show KING KHAN’S back to back 70 flops even though HE did only 56 FILMS in lead roles,rofl.and also make bhai ‘s all film from biwi ho to Aisa,not only 90’s but also Bollywood’s biggest disaster decade movie—-nischay(30 lakhs),yeh maajhdar(33 lakhs).

    And please collect some more information about last decade,last decade’s biggest disaster movie given by akshay kumar—merei biwi ka jawaab nahi (2004)—-20 LAKHS.now don’t say 20 LAKHS is above YLHJK’S 50 LAKHS collection.

    but 90’s(or bollywood)’s biggest disaster given by our bhai—-nishchay(30 lakhs),yeh maajhdar(33 lakhs),ROFL.even akki,ajay has higher collecting movies than these glorious epic disasters of BOLLYWOOD given by our own bhai,rofl.

    And before blabbering come with sufficient proof and valid facts,ogherwis win this way you’ll troll yourself bhojpuri,got that?

    And may be that’s why our bhai is called as megastar by his illiterate bhojpuri fanbase, ROFL.OH MY!!!!! I can’t stop my laugh anymore,rofl.

  • @mekanik:

    If you can call blockbuster ready a flop WTH I can’t call khkn a flop???

    If you can skip No Entry then WTH I can’t skip ddlj & Bazigarh???

    When & where yess boss bcm hit??? In this tu toh YLJK ko bhi blockbuster bana dega!!

    If zamana deewana, Maya memsaab, trimurty etc are not bhagoda movies then accept karan Arjun, darr, Mohhabatein, k3g, Kal ho na ho, OSO, hny etc are also not bhagoda movies.

    No matter how much you bark but the fact is your bhagoda gave 20 back to back flops…. Hahaha.

  • @tiger-the real Chuhaa,you write the entire list from 1993-1999,but I’M GOING to show YOU THE MEGASTAR’S BACK TO BACK HIT CAREER

    1992—-DEEWANA(DEBUT)—-HIT—-1

    1993—-BAAZIGAR—-SUPER HIT,DARR—SUPER HIT,BLOCKBUSTER(recent boi)—-2

    1994—-KHKN—-HIT—-1

    1995—–KA—-BB,DDLJ—-ATBB—-2

    1996—-CHAAHAT—-ABOVE AVERAGE(NEW BOI),army(cameo apperance)—-HIT(this is not counting in his last so no number)—-0

    1997—-YES BOSS—-HIT(RECENT BOI),PARDES—-SUPER HIT,DTPH—-BB—-3

    1998—-DUPLICATE—-ABOVE AVERAGE(NEW BOI),K2H2—-ATBB—-1

    1999—-BAADSHAH—-SEMI HIT(RECENT BOI)—-1

    2000—-JOSH—-HIT,MB—-BB—-2

    2001—-K3G—-BB—-1

    2002—-HTHS—-ABOVE AVERAGE(NEW BOI),DEVDAS—-SUPER HIT—-1

    2003—-CHALTE CHALTE—-HIT,KHNH—-SUPER HIT—-2

    2004—-MHN—-SUPER HIT, VZ—-BB—-2

    2005—-PAHELI(FLOP)—-0

    2006—-KANK—-HIT,DON—-HIT—-2

    2007—-CDI—-BB,OSO—-BB—-2

    2008—-RNBDJ—-BB—-1

    2009—-KING SRK HAS NO FILMS THIS YEAR—-0

    2010—-MNIK—-HIT—-1

    2011—-RA ONE—- HIT,DON2—-HIT—-2

    2012—-JTHJ—-SUPER HIT—-1

    2013—-CE—-ATBB—-1

    2015—-DILWALE—-SEMI HIT—-1

    2016—-FAN (FLOP)—-remained to be seen

    THIS IS WHAT IS A MEGASTAR’S CAREER.

    Come on show me where you can find even 5 back to back flops,though not 17 back back flops(but said 20).why you don’t you tell your parents to join you in such a school where they will teach you to call 17 only 17 rather than 20.GOD only knows in which bhojpuri school you joined!!!!,rofl.

    @tiger-the real chuha,show me when I said ready as flop?don’t say whether comes to your mind.I only said ready is a post-IPL release,not a flop.so don’t try to deviate the topic.

    No entry has anil,fArdeen in lead role.even salamn’s role was very short though he was entertaining andin the song like KING SRK in Billu Barber.

    But hit-n-bhagoda’s fan,I couldn’t understood the link between Bhai’s cameo role in no entry and KING SRK’S LEAD ROLE IN BAAZIGAR,DDLJ!!!!!

    if so then I could have removed mujhse shaadi karogi,partner from the list.but did I?no why because salman has more screen space than akki in msk,and little less screen space though almost equal compared to Govinda in partner.

    But think why I removed no entry because his presence compared to anir-fardeen’s presence is just like 25%-75%.t hen how your hit-n-run bhagoda’s 25% can cameo role become lead for you kindly explain?Aisha his to tu all ko K2H2 bhi salman lead and KING SRK cameo role bolega!!!!!,rofl.

    I removed those films from the list or counted it cameo which has below 30% screen apperance of both KING SRK and salman.

    I made justice to each movies ,as you claimed maine pyar kyun kiya as above average/semi hit that also I removed ,but I counted all movies below semi hit/average as flops.

    Unlike you desperate bhagoda who is that much insecure remove DDLJ,BAAZIGAR,rofl.

    I counted each multistarrer hit too in salman’s list.and

    Zamaana deewana—-KING SRK has 30% screen apperance though I accepted IT as HIS flop,no doubt I changed IT.

    Maya Memsaab—-20%(cameo apperance along with the adult scene) not KING KHAN’S movie.

    Dil aashna hain—-KING SRK is not lead has only 15% apperance.not KING SRK’S MOVIES.

    KING AUNCLE—-only 25% apperance,but jackie was the lead.h ow could be it’s KING KHAN’S movie with cameo and jackie in the lead?

    KARAN ARJUN—-KING SRK(55-60%,in 1st half both same,but in 2ND half KING SRK leads salman)—-Both KING SRK-salman/multistarrer.

    KHNH—-90% KING SRK appeared,sti I’ll say it’s multistarrer.

    K3g—-KING SRK has 60%,hrithik has 35%.s till it’s a multistarrer.

    I counted each and every multistarrer except cameo/guest apperance of non-lead roles.

    YES BOSS is a clean hit in boxofficeIndia.com.you may check if have doubt upon whom you have so much trust.though many sites like @indicine marked it as Above Average/Semi-Hit which means success like Maine pyar kyun kiya which I removed from salman’s flop list.

    But I can understand your feelings,frustrations so well that you’re trying every way to hide salman’s failure.and everyone knew salamn’s last decade was a disaster decade,whom you tried to lie?????

    Ican understand that frustration that you’re trying to hide the epic constant failure of bhai—-nishchay 2000-2004—-9 back to back flops,2004-2007—-8 back to back flops,2007-2008—-4 back to back flops,2008-2009—-3 back to back flops.

    And give thanks to me that I didn’t even went towards another 1st innings flop era of bhai—-1989-2000,rofl.

    Can you show at least even 5 back to back flops of KING KHAN with out doing your manipulating way considering all lead,supporting,cameo role into account,no you can’t.b because KING KHAN has HIT in every year then forget 17 back to back flops(said 20,even though written only 17 films,rofl),you will not found even 3 back to back flop KING KHAN.

    No matter you remove DDLJ,BAAZIGAR and say it saif/akki movie,TRUTH will not change.that’s the difference between between ALL TIME GENERATION RULER and a hit-n-run bhagoda clash loser decade struggling disaster star,rofl.

  • @indicine,I know you blocked my some of hindi written abusive language yesterday.but after blocking those comments I am not at all using any such word after that.and my 8:24 pm comment is too that much most important as well unabusive.at least read before deleting/blocking it.kindly publish this most important comment of me and please show it to all hence I’LL be forever grateful to you,it’s my humble request near you as an old user,thanks.

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