Judwaa 2 Trailer Response and IndicineFBO

The trailer of ‘Judwaa 2’ released on Monday and like most ‘big films’ the response has been mixed. The trade is ecstatic, as the David Dhawan film has everything it takes to become a universal success. The reaction on the internet is mixed, with fans of the last ‘Judwaa’ film (1997) and fans of Salman Khan reacting negatively to the trailer.

The response from those who actually matter – the theatre going audience – will be updated after a survey.

For now, a quick update on the positives and a few concerns going forward.

Positives:

  • Varun Dhawan: From the younger generation of actors, it’s difficult to imagine any other actor playing Salman’s double role from ‘Judwaa’. Varun is the best possible choice and even though a few have complained of the actor ‘overacting’ in the trailer, the response has generally been positive. We did try to get responses from children (they form a huge fanbase for Varun and most haven’t watched the first film) – the response from them was overwhelmingly positive.
  • Among the two leading ladies, Taapsee has been liked more than Jacqueline.
  • The music has made the audience nostalgic, so much so that the views for the old songs has increased after the launch of the trailer. To retain the curiosity of how Varun has performed to Salman songs, we hope they don’t release the full song promos.

Some concerns:

  • Supporting cast: The first ‘Judwaa’ film had a stellar supporting cast – Kader Khan, Shakti Kapoor, Satish Shah, Anupam Kher, Tiku Talsania, Dinesh Hingoo, Dalip Tahil, Mukesh Rishi – just to name a few. Some of these names added tremendous value with their comic timing and were instrumental in making the ‘Judwaa’ a success along with the lead cast. 20 years later, Anupam Kher continues to be a part of the series, along with Rajpal Yadav and Ali Asgar. How good will they be? Character actors no longer have much to do in mostly star-driven films these days, but they could make films like ‘Judwaa 2’ more entertaining.
  • Kissing scenes: This concern has been raised by exhibitors from smaller centres. ‘Judwaa 2’ is being promoted as a family film, so why include so many kissing scenes in the trailer? It could seem like a minor issue and it could even add to the footfalls from what we call the ‘hoi polloi’, but it’s been pointed out by enough people to find a mention here.
  • Marketing Campaign: So many films in recent times have been ruined by excessive and ineffective marketing. The stars end up over-exposing themselves and way too much content is shown through song and other promos. We hope the ‘Judwaa 2’ makers keep things low, because a film like this doesn’t really an extensive marketing campaign to increase awareness.
  • Remake or New Script: A lot of people were unaware that ‘Judwaa 2’ was a proper remake of the first film. A title like ‘Judwaa Again’ would probably have been a better choice, but most people would still want to watch it.

IndicineFBO: From a business point of view, ‘Judwaa 2’ is expected to be one of the biggest films of the year. We start with Rs 16.5 crore as the first day prediction. The opening day (Sep 29) is a partial holiday in a few states for Durga Puja. It’s a big weekend, with a full holiday for Vijaydashmi (Dusshera) on Saturday and holiday for Gandhi Jayanti on Monday. So the first four days will all be either partial or full holidays, making it one of the best release periods of the year.

Note: This isn’t the final IndicineFBO prediction for ‘Judwaa 2’. It could increase or decrease depending on the response to the music, marketing campaign and size of release. Stay tuned for more updates.

MovieDay 1OfficialBuzzDate
Simran2.6-115 Sep
Lucknow Central1.8-115 Sep
Bhoomi3.5-222 Sep
Haseena Parkar1.0-122 Sep
Judwaa 215.5-828 Sep
Ok Jaanu5.64.08213 Jan
Kaabil*11.510.43525 Jan
Raees*21.520.42925 Jan
Jolly LLB 214.2513.2610 Feb
Rangoon6.35.0224 Feb
Commando 24.04.2523 Feb
Badrinath Ki
Dulhania
11.612.25710 Mar
Phillauri4.04.02224 Mar
Begum Jaan3.13.94314 Apr
Noor2.21.54121 Apr
Baahubali 233411028 Apr
Sarkar 33.02.0212 May
Meri Pyaari Bindu2.71.75212 May
Half Girlfriend9.210.27619 May
Raabta6.55.6149 Jun
Tubelight2721.15823 Jun
Mom3.12.937 Jul
Guest In London1.71.527 Jul
Jagga Jasoos8.88.57414 Jul
Munna Michael8.26.65321 Jul
Mubarakan7.25.25328 Jul
Jab Harry Met Sejal17.015.2564 Aug
Toilet: EPK13.013.1611 Aug
Bareilly Ki Barfi2.12.4218 Aug
Babumoshai Bandookbaaz2.02.05125 Aug
A Gentleman5.7*4.04*225 Aug
Baadshaho10.4-31 Sep
Shubh Mangal Saavdhan2.2-21 Sep
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53 Comments

  • The response is quite negative. Enough friends of mine lost interest after the trailer, just as I have.

  • This film will trend like what Rascal did few years ago….Same hyped, same weekend peroid, comedy film with lots of vulgar scenes….I think kissing and bickney scenes will reduced its core audience i.e children..

  • Now Akshay fan will say it crossed 15+ cr opening because of franchise and 150 cr because of holidays… So what about HF3, Jolly LLB 2 for franchise and Airlift, Toilet for holidays ??

  • My honest take..
    Judwa 1 was an average movie with chartbusters songs..
    It worked cos of Salman and supporting actors.
    Dunno why they wanted to remake an average movie to begin with.
    Having said that trailer is not as bad as negativity around social media..

  • current standings of all bollywood stars according to average lifetime collections of their last 3 films( datas from boi.com)
    1. aamir khan
    (374.5+338+261)/3=324.5crore
    2. salman khan
    (194+301+114.5)/3=203.16 crore
    3. akshay kumar
    (124+107+135expected)/3=122crore
    4.varun dhawan
    (140+68+114)/3=107.3crore
    5.hritik roshan
    (141+54+86.5)/3=93.83crore
    6.shah rukh khan
    (84+129+62)/3=91.66 crore

    yes it’s true what you have seen above. srk is out of the top5 position of bollywood stars. he is even below hritik roshan who is currently having a pathetic phase and also does lesser films.
    now srk and his fans have to wait for 1.5 years to regain any postion in top 5 with dwarf and if that film fails then it’s time for srk to say goodbye.

  • Have always loved songs of Salman’s Judwaa, time has come to watch that film😎

    Despite watching Judwaa 2 trailer, I didn’t know if it was a sequel or a remake😂 Wish it was a sequel though which would mean a new story. It wouldn’t get so much hate but now there will only be constant comparisons😏

  • Indicine top actors list nikaalne ka mann nhi kr rha hai kya…1 saal ho gya…hassi aa rhi tum sab pr..aamir k samne salman kuch din bhi top nhi kr paaya …loosers

  • NOT ALL SALMAN FANS ARE SPREADING NEGATIVITY. IM A SALMAN FAN AND IM EXCITED FOR JUDWAA 2. for all those salman fans hating this film, let me reming you salman is also in this film as a cameo.

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