Jab Harry Met Sejal Day 2 Box Office Collection Update

Shah Rukh Khan’s ‘Jab Harry Met Sejal’ was below-the-mark on its opening day at the box office, with collections of Rs 15.25 crore on Friday. The Day 1 business is similar or slightly higher than Imtiaz Ali’s last film ‘Tamasha’, which collected Rs 11 crore on its opening day – but it had a lesser star, released on 2000 screens two years ago and the average ticket price was significantly lower too.

In fact, ‘Jab Harry Met Sejal’ has all-time highest average ticket price at multiplexes, even higher than films like ‘Bahubali 2’ and ‘Tubelight’. Higher ticket rates is not necessarily a good thing from a business point of view, because it could have an impact on the occupancy levels in theatres.

The opening of ‘Jab Harry Met Sejal’ is lower than SRK’s last film ‘Raees’ which was involved in a box office clash with Hrithik Roshan’s ‘Kaabil’. ‘Raees’ was a film that appealed to a wider section of the audience, especially at smaller cities and towns where ‘Jab Harry Met Sejal’ hasn’t even got an initial. The lead star is the same in both films, in fact here we have a top female star like Anushka Sharma in a commercial film, but it’s the treatment that discouraged the audience from queueing up at theatres on Friday.

Amongst 2017 releases, ‘Jab Harry Met Sejal’ has taken the third best opening of the year after ‘Tubelight’ and ‘Raees’. But the occupancy wasn’t that much higher than films like ‘Jolly LLB 2’ and ‘Badrinath Ki Dulhania’ – those films were desi entertainers and had something in it for audience at smaller cities.

On the all-crucial Day 2, ‘Jab Harry Met Sejal’ has slipped at multiplexes with occupancy dropping by 15-20% from Friday morning levels. At some places the drop is as high as 30% from Friday. This could be because Shah Rukh Khan films get higher footfalls on Friday morning, as his fans do watch his films ‘first day first show’.

Business is expected to escalate in the night. Occupancy for shows from Saturday evening onwards are crucial for such films, but there is uncertainty and fear within the industry and trade because the reports are dismal.

Due to high costs and a disappointingly low starting total, ‘Jab Harry Met Sejal’ Day 2 box office collections need to grow by atleast 20% growth today, which would mean collections in the 18-19 crore range and a 21 crore plus total tomorrow. That kind of growth will take the film to a 55 crore first weekend – which wouldn’t be enough, but it would suggest a healthy trend and help the film take advantage of the partial holiday for Raksha Bandhan.

Update: Official Day 1 collections, Rs 15.25 crore.

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144 Comments

  • my love and respect will never die for SRK but will never ever have any expectations from his films as they are being accepted without listening to its scripts !!!!!!!!

  • being a die hard srk fan , it hurts to see this jhms … with incredible fan following worldwide srk , i think has taken his fandom for granted both disheartened and angry at his script sense for so long and how cud imtiaz ali make this blunder and y srk accepted to star… when srk was on top no one was near him and now he is struggling for even a decent wom movie , pls pick some decent script and start afresh we hope this script disaster spree is over … waitin for ur comeback KING KHAN

  • Highest TP at multiplexes , top actress , big director , promoted like it was an Avatar and result ???

  • So the verdict is out on the first day itself DISASTER didnt expect srk to choose such a wahiyat script he deserves roles like chak de india and airlift but he is doing films of ranbir kapoor and ranveer singh in the age of 52 grow up man choose wisely or your next movie will be ur last in this industry anyways his next is coming after half and a year with a promising director which could be a positive thing for him best of luck to him and hope he gets back to his game or the dwarf movie will be his last movie

  • Factors in favour – Anushka Sharma, Imtiyaz Ali
    The concerns – SRG ( any body now rarely see his movies on theatres)
    Opening – 15.5 Cr
    Life Time – 95 Cr
    Verdict – Flop

  • Even Damini which had a superstar like sunny Deol was a poor opener at box office..
    And u say jllb2 appealed towards smaller centres / single screens..?

  • The only good thing is cinematography.It the same story again and again nothing new.Where is the SRK that use to delivered movie like Chak De India,Swades and even Devdas. Anyways that is the review stay at home orwatch old movies of SRK in early 90’s those were precious and still are.

  • this film is a niche film not commercial like sultan or tubelight its not for single screen audience in my multiplex almost each and everyone loved this film so good growth is expected in worst case scenario it will surely cross tubelight alteast srk never disappoints towards his performance like lallu only 2nd half was little boring but almost everyone appreciated srk and anushka performance good growth expected today and tomorrow

    • Hey idiot, when Tubelight targeted to the single screen. Someone can even say that it was more niche then JHMS as the latter had a romantic angle. Moreover, Tubelight released on pre-eid.

  • The movie was disaster … Srk done his job brilliantly it’s imtiyaz who’s direction is worst … It won’t impact to his stardom because we srkians always with him ,.. But he can loose his neutral audience … I m die hard stk fan but the fact is fact this is the worst movie of this decade … Second half was just headache … !! Srk we are with u always but plzz improve your script sense … Indicine this is my last comment on ur site .. !! Coz my heart was totally broken .. And want to take a break ..I’ll come during dwarf movie … Keep doing the good work …! And congrats salman fans u got a chance to take revenge of tube light dibacle …!

  • #Tamasha 2015(2000 screens)
    11crs
    #JHMS 2017(3200 screens)
    High Tkt Price + GST + Corporate Booking
    15.5crs
    It’s not Stardom its SHAHDOM ??

  • Extremely disappointing collections.I mean srk has completely lost trust from neutral audience but what about his fans?oh his fans are busy in social media making unrealistic expectations every time from his movies .I remember how some fools criticized indicine when they predicted 17 CR’s FBO for jhms.now even it fell short of that.actual is 15.5 CR’s by boi.

  • today it will collect alteast 18 today 20 on monday and 14 crore on raksha bandhan day 1st week atleast 76 crore and lifetime 125 crore 2nd highest grosser after raees and in overseas jhms will collect more than fuselight in 1st week only also it can challenge raees overseas collection in total it wll be 250 crore worldwide business 2nd highest grosser of this year after raees 291 crores

  • Signs of decline

    time for srkay to call a press meet to announce his retiremnt from acting
    and
    dismiss tis goofy fan base calld srkayians

  • SRK Should do DON 3 or Other Full action packed movies. other wise he is not in league of Salman khan and Aamir khan now

  • I don’t think jolly llb 2 was a desi entertainer as even movies made on judicial system has limited set of audience n it performed good in multiplexes only based on the merit of its entertainment.ss audience skipped it.bkd was for pan India audience.

  • Hahaha I pity Srk and I observe indicne’s use of less harsh words. No worries it’s Ok to be humane , stubborn Khan needs a hug badly.THIS DAMB SQUID WONT BEAT FAN LIFETIME

  • Doing films for friends and sake

    And u pay for it
    U don’t recognize your potential
    When trade sites suggest u u with worthless arrogance say “Mind ur business don’t teach me”

    Shame on me that I am a fan of this guy
    I m so unfortunate
    Wish I could be an Aamir or Salman fan
    An inspiration to so many
    From an orphan to big star

    But arrogance and carelessness makes u go nowhere

  • 15-16 crore with highest average ticket rates + Corporate Bookings, God what would happen if the ticket rate was normal and corporate booking were not done… 8-9 crore ?

    • Tum sb kahe itne illiterate jahil gawaar hote ho Bhai ..
      Bio thretre me hi sirf ticket high rehta hai chahe kisi ka bhi movie ho or vo thretre vala decide krta hai vio ticket kitna me sell kre ..or corporate booking ? Exeuse mt do

  • Viewers comments on jab mary met sejal

    i wud hav loved tis film if there was no 2nd half

    i wud hav loved tis film if there was no rukh rukh khan

  • When it announced all public know Thai it will flop .
    But srkian say it will become 300 CR. Grossers.
    When universally accepted movie like raees fail to cross 150 CR mark. That this stupid film flop badly.

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