In recent times, due to the number of shows at multiplexes, tickets for even the biggest of releases are easily available. Due to which, not many take the effort to book tickets in advance.
Surprisingly, the advance booking for Don 2 at multiplexes has been good. Bookmyshow, an online ticket booking website, has several late evening and night shows showing “Almost full” and quite a few shows are ‘Sold Out’ too.
We contacted a few multiplexes too and most say that they have received plenty of enquires (about the release, show timings) and the advance booking is good. Not as big as Ra One or Bodyguard, but better than most releases this year.
The pre-release reports are good and so are the reviews from those who have watched the film in UK. Irrespective of how it opens, it’s the word-of-mouth that matters. If Don 2 is a well-made film, it has two open weeks (Players releases on 6th January) for business.