Boss Second Day Box Office Update

Akshay Kumar’s Boss extended its excellent run at single-screens on Day 2, but the cause of concern continued to be its multiplex business where the film has dropped by 40-50% on its second day.

As per early estimates based on collections from a few centres, Boss has collected around 7 – 8 crore on its second day at the domestic box office.

Friday is a holiday in some parts of the country for Maharishi Valmiki Jayanti, but Saturday and Sunday will be crucial in deciding the film’s fate at the box office. So far, the response at mass-centres has been fantastic, but way below-the-mark at big centres and multiplexes. If these centres manage to pick up over the course of the weekend, then Boss could get close to collecting 50 crore in its 5 day extended weekend.

After the failure of Besharam and now with Boss not opening as well as it was expected to, the big topic of discussion in the trade is about extended weekends. Are 5 day extended weekends too risky? Is it a safer bet to release films on a normal Friday, thereby avoiding the risk of word-of-mouth killing a potentially good 3 day weekend?

If Boss doesn’t show adequate growth in business on Saturday and Sunday, producers might think twice before continuing the trend that started with films like Ghajini and 3 Idiots.

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43 Comments

  • Akshay should do sensible movie lyk he did in past e.g. Mohra khiladi etc all of us fadup of his silly jokes n dialouges plz akki do movies lyk s26 k

  • I am a fan of Akshay but I must admit he is not a superstar like SRK and Sallu. Tbh currently he is behind Ajay and Ranbeer Kapoor as well. Even though Sallu and Srk make bad movies but they dont make pathetic movies like CC2C, Joker and TMK. These three movies have ruined the image of Akshay. Also he is doing 3-4 movies in a year which doesnt help either. Akshay shouldnt do more than 2 movies in a year.

  • SRk is invincible n uncomparable….he is indian international icon…his is intelligent marketting with good product n good acting…n he did it with 95 % success throughout his career bindass…..

  • too many srk’s invisible slaves on here. do you forget that srk does not even care if u live or die u fools…. ha ha… have fun basing your entire pretty existence on someone who refuses to acknowledge that existence

    Akki frequently keeps in touch with his fans.
    He makes videos for them, to thank them.

    boss’s entire budget is 50crore.
    ra’one marketing budget alone is 50crore.

    so boss will gross its budget in india and ra one didn’t

    LOLOLOLOL

  • No matter what happens, Akki is one of my favourites.

    Akshay is the action king and will remain the action king.

    By the way, guys, Friday early reports suggests 60-65% occupancy early morning.

    So, it is going to be good weekend for Akkians.

  • I watched boss today in single screen the.show was houseful but.my friend boss in multiplex yesterday he said occupy is just 30 percent how is this possible

  • SRK n Salman are the true super stars in India now. Because a true superstar can cross even a weak script to cross 100 crores…so even Aamir khan is not a superstar as he cant cross his movies- talaash to 100crores with solo release such a shame..his movies works only on script but this man takes all the credit…

    Frankly speaking Askhay kumar’s Boss is way better than Salman khan’s dabangg or dabangg2 or bodygaurd but Ashay’s capacity is only to reach 70crores with such scripts… There used to days where Akshay used to challenge king of bollywood-SRK but no one can continue superstardom consistently like Shahrukh khan……Even Salman khan brought back his superstardom from Wanted movie before that almost 7 consecutive movies were flops.Nobody even talk about records for salman khan movies. I love the movie Veer of Salman but it just collected 50-55crores but he would have released the same movie now it will cross 180crores (due to superstar power).

    My all-time superstars are 1) SRK -Most consistent actor for past 20 years. 2) Salman khan (bcoz especially from Wanted movie..lets see how long will he continue doing south remakes) 3) Aamir khan – he plan safe releases once in 2-3years just to maintain his so-called star power based on previous successfful movie.) 4) Hrithik Roshan – he is selecting good story now a days. he should prove acting in other than his father’s movies. 5) Akshay kumar -good actor but lost his fans n audience after making Chandini chowk to china, Joker, Tees maar khan, Tasveer etc how can a good actor can even sign such kind of movies?. 6) Ranbir kapoor – He thinks he is overtalented-telling openly as a dialogue in his movies(yeh jawani hai dewani?). Now audience showed him his true status from besharam movie. one advice, you need to be consistent to reach the khan’s dont be overconfident. 7) Ajay devgan – Most egoistic/adament actor-he will only survive with Rohit shetty. Cant even postpone his movie for Yash chopra’s last movie???.. his ego has killed him….Himmatwala i a proof of his star status.

    And rest actors are passing clouds just to fill every friday releases…:) :)

  • No you got it wrong Ra.One budget was 125cr. Distribution rights was sold for 77cr. Hence 77 cr had to be extracted from theatrical returns.

    Shahrukh Sold
    Satelite – 40cr
    Music – 8cr
    UK Subsidy – 25cr

    The subsidy reduced the budget from 125 to 100cr. Similar to how Housefull 2 Budget was reduced from 90cr to 70cr due to subsidy.

    Ra.One India Net – 115cr Hindi
    Regionals – 10cr
    Total – 125cr HIT
    Overseas – 55cr Super HIT

    That’s the business dynamics of Ra.One and during 2011 100cr club was not a joke, hence the HIT Verdict. If Ra.One released now it may have been a different case in terms of verdict. From an 86cr weekend crashing to 125cr all versions shows how this movie ran solely on Star Power.

  • hey guys u forget the movie kambakhat ishk which was akshay’s biggest opening till date and that was the only movie after ghajini which has collected 116crore before srgay and sallu enters into 100crore club

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