Besharam Thursday Box Office Update

Besharam has dropped quite significantly at multiplexes on its second day at the box office. Even in Delhi NCR and East Punjab where the film performed very well on Wednesday, had occupancy of around 30% for the morning shows.

In most other circuits the Ranbir Kapoor starrer is down by 50-60%. The film didn’t perform too well in the B and C centres of India on Day 1, these centres are reportedly holding up better than big cities where the word is already out that the film is not upto the mark content-wise.

Unless the evening and night shows pick-up, Thursday business is likely to be around 8 – 9 crore net. If the film drops to those levels, then crossing the 100 crore mark might well be an uphill task.

Besharam has been made on a budget of Rs 80 crore including print and publicity. Satellite rights has to been pre-sold to Zee Entertainment for Rs 30 with a link to its box office performance. The film needs to collect around 105-110 crore for HIT status.