There have been a lot of confusion and speculation around Aamir Khan’s association with Incredible India’s ‘Atithi Devo Bhava’ campaign. The actor has now confirmed that the contract with the agency had expired and the agency has decided not to renew the contract.
Aamir Khan’s Statement:
“It has been an honour and a pleasure for me to be the Brand Ambassador for the Incredible India campaign for the past 10 years. I was happy to be of service to my country, and will always be available for it. I would like to clarify that all public service films I have done till date have all been free of any cost to me. It is always an honour for me to be of service of my country, and this is how it will always be.
It is the prerogative of the government to decide whether they need a brand ambassador for any campaign, and if so, who that ambassador should be. I respect the decision of the government to discontinue with my services. I am sure they will take all appropriate steps to do what is best for the country. Whether I am brand ambassador or not, India will remain Incredible, and that’s the way it should be.”
Union Minister Dr Mahesh Sharma said “Our contract was with the McCann Worldwide agency for ‘Atithi Devo Bhava’ campaign. The agency had hired Aamir for the job. Now the contract with the agency is over. Ministry has not hired Aamir. It was the agency which has hired him. Since the contract with the agency is no more, automatically the arrangement with the actor no longer exists”
Thanks Modi ji
Thanks Govt. Of India
Proud of you guys….
Jai Hind
10 years is a lot of time,I think other people should get their chance of being the Ambassador of Incredible India too..
Dear Govt
There are no shortage of true nationalist actors in bollywood…
You can appoint Biggest stars Amitabh sir, Hrithik, Akshay or Ajay for Incredible India..
They will make you proud as well as the nation…
Har har Mahadev….
Namesty England will clash with Dangal during Christmas this year
so every movie which is high on content will face clash …. interesting isn’t it ??
This statement won by heart. I am proud to be Aamir Khan fan.
India was incredible. Will remain incredible.
Aamir was incredible, will remain incredible.
No contract is needed for that.
SRK fans, I know you hate him. Just remember, at least Aamir was part of this campaign for 10 years, your SRK wasn’t even for 1 day.
I am sure BJP offer salman as a replacement because salman promote modi before election
Next in line Snap deal and Tata sky…
Make sure you sack this intolerant tingu from all your upcoming ads
Aamir never took a penny to do about 65 Ads in 10 years.
AK, you won all our hearts. ?
Greatest Indian actor and true being human. ???
Amir deserves this after his comments about intolerance.
So Sad………………….But Ok.
Now who will be the next Brand Ambassador of Incredible India???
Good Decision By Govt of India by Not to Revoke his Membership or Whatever
Finally tingu is kicked from the campaign…
But govt must not repeat the same mistake by signing again another khan…
Must sign Hrithik
sad.dirty politics.
@komal nahi nahata, Ya he never taken a single penny but used to take 3 crore for Satya meva jayate.
@Geralt of Viria :: No,Namastey England is not releasing this year or clashing with Dangal.Akki will be shooting Robot 2.0 first.
Fair play to Aamir Khan!! one of the best Actor of our generation!!!
it’s sad when some one says traitor to aamir or srk just because they commented on intolerance.they just expressed their views.even rbi governor R Rajan, gulzar n many more famous personalities had said same thing bt no one damn cared abt them.y??? just bcoz they r not as famous n powerful as khans.
For some idiots who try to act cool a statement from BOI….Akshay Kumar is still a very big star and even though the box office numbers have not come lately due to to disappointing content, in terms of all India popularity only the three Khan are ahead of him…hope all the questions are answered..
From my point of view
AKSHAY KUMAR would have been the best choice!!
Mr. Amir tell to your Wife India is incredible, dont tell us we know our India Is Incredible always..!
People have voted for him to return black money and deposit 15lakh to each one’s account, create 2cr job per year, return back Daud Ibrahim to India. But he is busy on FTTI, Amir/Amitabh….SHAME!!!
AAMIR FACE OF INCREDIBLE INDIA for 10 years without charging a rupee. A tight slap on all haters’ face.
AAMIR FACE OF INCREDIBLE INDIA
Aamir Khan: Whether I am brand ambassador or not, India will remain Incredible
#Respect @aamir_khan
AAMIR FACE OF INCREDIBLE INDIA no doubt
Hey guys dont call paint SRK & AAMIR as traitors they never betrayed their country be a sport guys they are true patriots its only that their remarks were blown out of proportion without any rhyme or reason its sad that people comment against them without going through what they meant by their remarks
by the way Dilwale is not a flop yes it did fall short of expectations and that too coz of the clash with another gigantic movie
Good decision
The actor is proud of what he said about intolerance
He doesn’t deserve to be brand ambassador of incredible india
LOL at some disguised sarook fans who are questioning the patriotism of Aamir.
I am a hindu and for me Aamir is as patriotic as anyone out there. This belief is also shared by many of the people who I am in touch with.
With regards to sarook fans threatening Aamir saying they will create negativity during Dangal’s release wrt to his intolerance comment, don’t forget that Dangal is far away, before that sarook’s two more movies are about to release before Dangal. Kahin lene ke dene na pad jaaye
very good decision. this hypocrite deserves this
@TIGER- the real king – Stop begging for 15 Lakhs to be deposited into your bank account and start working hard. You will get there.
Dear Aamir, We know India is incredible and tolerant. Please let your wife know about it and dont shame India in front of the world by making baseless comments to please some political outfits.
Aamir khan is a biggest mega-star, he is a national icon, and India’s pride, he is a philanthropist too. We support aamir. Dangal is gonna to break every records.