ADHM sustains well on 2nd Friday, emerges a HIT

Karan Johar’s Ae Dil Hai Mushkil has sustained very well at the box office, collecting Rs 4.56 crore on its 2nd Friday. The excellent trend has ensured ‘HIT’ status for the film.

ADHM has collected Rs 84.75 crore in 8 days, it should collect somewhere around 97-98 crore by the end of its 2nd weekend and then cross the 100 crore mark during the weekdays.

IndicineLBO Note: In our prediction, we expected the film to end with collections of Rs 102 crore, but it’s certain now that ADHM will cross that figure in around 12-13 days. ADHM had opened well at the box office even during the Pre-Diwali period, so we expected bigger drops during the weekdays, but the film has sustained very well. In fact, ADHM has recorded the 2nd highest 2nd Friday of 2016, only behind Sultan and ahead of films like Rustom and Airlift.

The other reason was the upward trend that Shivaay showed on Monday, we expected the Ajay Devgn starrer to overtake ADHM during the weekdays, but the clash has eventually turned out to be one-sided with the Ranbir Kapoor starrer dominating through the week.

DayCollectionsGrowth / Drop
Day 1 (Friday)13.30-
Day 2 (Saturday)13.10- 2%
Day 3 (Sunday)9.20- 30%
Day 4 (Monday)17.75+ 93%
Day 5 (Tuesday)13.03- 27%
Day 6 (Wednesday)7.63- 41%
Day 7 (Thursday)6.18 - 19%
Week 1 Total80.19 crore
Day 8 (2nd Friday)4.56- 26%
Day 9 (2nd Saturday)5.85+ 28%
Day 10 (2nd Sunday)6.55+ 12%
Day 11 (2nd Monday)2.55- 61%
Day 12 (2nd Tuesday)2.35- 8%
Day 13 (2nd Wednesday)1.51- 35%
Day 14 (2nd Thursday)1.30- 14%
Week 2 Total24.67 crore
Day 15 (3rd Friday)0.70- 46%
Day 16 (3rd Saturday)1.19+ 70%
Day 17 (3rd Sunday)1.51+ 27%
Day 18 (3rd Monday)0.52- 66%
Day 19 (3rd Tuesday)0.49- 6%
Day 20 (3rd Wednesday)0.48- 2%
Day 21 (3rd Thursday)0.46- 4%
Week 3 Total5.35 crore
Day 22 (4th Friday)0.21- 54%
Day 23 (4th Saturday)0.40+ 90%
Day 24 (4th Sunday)0.52+ 30%
Day 25 (4th Monday)0.20- 62%
Day 26 (4th Tuesday)0.19- 05%
Day 27 (4th Wednesday)0.21- 11%
Day 28 (4th Thursday)0.20- 05%
Week 4 Total1.93 crore
India Total Collections112.14 crore

 

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86 Comments

  • The credit goes to the entire team not only Ranbir. The presence of Anushka-Aish and the brand director Karan Johar all the factors ensured a good total.

  • I can clearly feel – indicine is in favour of ADHM.
    They have never ever said any positive thing about Shivaay.

    I have watched ADHM and have hated it to the core. But still want ADHM to win due to Ajay’s arrogance.

    But you @indicine, you should behave neutral. From the first day itself you started over promoting ADHM even though Shivaay also sustained on the same level.

    • @Manish_SRKfan, our reports will always be favourable towards the film that’s performing better. Whether Shivaay has sustained well or not is not the question, the point is, the film had to collect a lot more than it did in its first week. It was the more expensive film and it had little or no support from overseas business, so it had to be leading ADHM by 10-15% at the very least. But here it’s the opposite.

  • So finally Ranbir gets success after 4 films and 41 months . Karan still maintains his100 % success ratio . Anushka is in a terrific form with Sultan and ADHM . After the failures of Jazbaa and Sarbjit this is a much needed success for Aishwarya . This should be Ranbir’s 3rd 100 CR Grosser after Barfi ! and YJHD . !!!!!!!!!!!

  • Congratulations RK.
    U deserves this , u r such a grt actor .
    And AD s also a superlative performer but from last few yrs he tries 2 be like Salman.
    But Salman has diff charisma , diff aura.
    Pls sir don’t waste ur self , u can do far better than dis.
    Hope u recover ur investment

  • You can’t call this clash one sided. Its a foregone conclusion that in a clash, one film will get a rough deal and the other will be a hit. MD and Rustom could be called a one sided clash, but here Shivaay isn’t too far in collections, given the fact that it got negative reviews and urban audience didn’t turn up. It managed decent collections and trended fine too.

  • Here is SHOCKING NEWS
    Kaabil trailer was leaked
    The trailer of Hrithik Roshan’s next Kaabil was released a day before and everybody on the social media went gaga about it. Everybody liked the trailer and even tweeted to the actor about it. But the producer of the film Rakesh Roshan seems unhappy about it. As per reports, the trailer of the film was leaked on social media 12 hours before. The actor was supposed to tweet the trailer of his next film but before he could do that, the trailer leaked on social media.

    Rakesh Roshan said in an interview to a popular daily, ‘The leak was rather unfortunate. I was saddened and shocked by what happened. My team and I are going to be more careful from here on.’ The producer thinks that the leak was done with malicious intent by consulted benefits. The makers initially had cut 4 trailers for the film and later had settled on the trailer which leaked. The trailer in just 24 hours has crossed over 9 million views on YouTube and is still counting.

    The leak was unfortunate and we hope that this doesn’t happen again with team Kaabil.

  • So 15 crore in its second weekend is on the cards. Adhm should at least gross more than 250+ crore worldwide.
    Domistic 110+ crore
    Overseas 60 to 80 crores
    Worldwide 220 to 250+ gross
    Verdict super hit …..!!!

  • Adhm makers and producers deserve respect for not inflating the figures unlike Ajay devgaan who shamelessly manipulates the figures and then gives after Adhm …!!!!
    Shame on Ajay devgaan.
    He should never ever even think about releasing his craps on Diwali festival after this ….!!!!!!!!

  • that’s a good reply…sustaining well is another thing.. scoring according to budget & cost matters the most..

  • Watched Shivaay and it is a good movie but the ending was stretched. It should have been 10mins shorter and there should have been better dialogues. Action is top notch, one of the best action movies. The songs were good. In terms of acting: Ajay was fantastic and yes he is one the versatile actors in India. Erica Kaar’s acting was reasonable. Sayesha Saigal was decent. Abigail James (AJ’s daughter in the movie) was superb. The direction was average, it isn’t as bad as many have been saying. It is a good action movie which will be loved by the multiplex and single screen audiences . It is also a good movie to watch with family and friends. And it is obvious that “some critics” have been paid to spread negativity about the film. Overall this is definitely a movie worth watching. I’ll rate it 3.5/5! I think it will have good hold and growth from now on which will give it a Average/Semi-Hit status.

  • But see from today onwards shivaay will lead..for sure..
    Shivaay is worth a watch..
    Even ADHM is good..
    But Ajay has everything in shivaay.

  • Shivaay has lost with ADHM since day one . as per real box office collection SHIVAAY is 66 cr & ADHM is 82.25 cr which is more then 16 cr Winner but ajay used his own calculater and trying to make 100cr Shame on him .

  • @Indicine-Your views on Shivaay collecting more than ADHM on 2nd Friday even though u know it’s a huge Manipulation done by Ajay Devgn?

  • Indicine, you are wrong, shivaay will overtake adhm at the end of its run due to super manipulation by pseudo superstar Ajay Devgn, Filmkraft is in real trouble, they have a strong competitor in manipulating data under banner Ajay Devgn production.)))

  • @indicine in many of your q & a session you said that industry should make more films for masses to get more footfalls but when a film like shivaay is made for the masses and though it had less collection but more footfalls yet u are targetting shivaay.

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