SRK film to get more screens this Diwali

Below is an interesting article from Mumbai Mirror of the pre-release battle between SRK’s next and Son of Sardar. Apparently, the Chopra’s have already signed all screens that will be playing Ek Tha Tiger.

Wonder how Ajay Devgn will react? Since he has always been firm on a Diwali release, we doubt the film will be postponed. Even if he wants to, December is packed with biggies.

Would be unfortunate if Son of Sardar loses out due to lack of screen-space.

Full article from Mumbai Mirror below

This Diwali, Ajay Devgn and Shah Rukh Khan will lock horns at the box office. Thanks to the makers of Son Of Sardar and Yash Chopra’s directorial venture who scheduled the release of their films on November 14. And though it is still a few months before the firecrackers go off, Mirror has learnt that the war has already begun.

In fact, if sources are to be believed, Khan has already won half the battle. The latest buzz in the trade is that distributors were told to book the same number of screens for Yash Chopra’s film as for Salman Khan’s Ek Tha Tiger. In simple words, more than half the theatres will be playing SRK’s film, leaving Devgn little room at the ticket window.

Akshaye Rathi a fourth generation exhibitor and distributor tweeted, “Yashji’s film has already been signed for all the cinemas across India which is playing Ek Tha Tiger. That takes away the best ones!”

A source from a leading theatre in the city agreed, “When there are stars like SRK and Ajay involved, that too when it’s a Diwali release, it becomes a tough call for us. When we are asked to give one film as many shows as Salman’s solo release, we are in a fix. Because here we have two big stars and two big films to showcase. However, SRK and Yashji’s film will take more shows both in multiplexes and single screen theatres.”

Another multiplex chain head told us, “Firstly, being a SRK-Yashji combo, one can safely assume maximum shows will go to that film. It will approximately be a 70:30 ratio. And it is a practice that is followed by few producers when they have big releases back to back.”

Trade expert Taran Adarsh said, “When big films release on the same date, there is always a battle to get the maximum space. But at the same time, two films can easily co-exist. However, if producers have already had a word with distributors in terms of blocking slots in advance, things may be different. Here, if Yashji’s film gets as many shows as Ek Tha Tiger – a solo Eid release, then be it in India or overseas, Ajay’s film even as big as this one, will have to fight a harder battle.”

When contacted, YRF’s spokesperson said, “YRF has been dealing with the same theatre owners through our distribution offices over the last 40 years and all of them would be more than happy to screen a Yash Chopra film, coming after a gap of eight years, without any reservation.”

Devgn, however, remained unavailable for comment.

Source: MumbaiMirror



  • I wish both get same no. of screen space, thn it’ll be interesting to see who wins. Otherwise evrybody knows larger screen space means lager business.

  • At the end of day shahruk khan film is going to come out winner if the clash between 2 takes place

  • Ajay devgan ki asli awkat YRF aur KING KHAN dikha denge.Ajay me power hai to woh bhi 50 percent screen book kar ke dikhaye.

  • King king hota ha,
    abi tou king samne b ni aya or half battle jeeta b gya,jb samnay ai ga tou koi or nazar ni ai ga.ab king ko koi ni rok skta…
    Ajay think again.!!

  • what a news it means indirectly srk n yashji not ajay will decide the releasing date of ajay’s sos so that sos won’t flop.
    Truly srk n yashji are the man with golden heart.ajay k dubti career ki naiya par karega King Khan


  • Ha ha agar ga*nd mein dum hai srk ki to salman ke movie ke saath release karne ko bol sa*le ko 20% bhi screen nahi milega.

  • let srk face someone like akshay or aamir or hritik instead facing ajay and salman…………i think yashraj film gets gud content its going to be gud…if not crossing cocktail collections wil be tough ask…

  • at the age of 46 romanctic candy floss is ridiculus………….do somethin which relevant ur age srk..ur stardom is gone long back thanks akshay,hritik….

  • Ab tho SOS ko postpone karna padega,warna Ajay and Sanjay combination will have another flop after Rascals.

  • @hrithikfanz Ghajing RNBJ ke 2 week baad release hui thi.And still SRK’s movie collected in front of that South Remake!

  • @hrithikfanz Ghajini RNBJ ke 2 week baad release hui thi.And still SRK’s movie collected in front of that South Remake!

  • Even , Distributors also know that DIWALI is made for only SRK……..go SRK go…
    & @ manish , please use some good words…….KHANs are never release their movies on the same day….SO, the clash between SRK-SALMAN-AAMIR is/will never happened………& Ajay please change ur movie release date……..Please……….

  • @sanal even its south remake ppl enjoyed and liked ghajini thn old styled rab ne which not able 2 collect 100 crore due impact of ghajini….my name is khan is a multiplex movie which not recieved by ppl lik dilchahta hai or zindagi na milena………gud bye srk after diwali stage is set akshay to become the biggest star after amitaabh………

  • @hritik fans, for god sake stop ur negitivity man, hritik fanz and srk fans are always gonna be together to rock , and i guess ur arent hritik but lallu who is trying create problems to go against king khan , so shut f*** up

  • lallu fans ki phat gayi lol, ajay and lallu change ur dates aur else super khan is gonna kick u out of teh industry!!
    and yes srk is doing different gener this and that what he is best at ie romance and that too directed by yash raj, so of course the film will surly have a good content and music will surly be a chartbuster when ar rahman is around .
    SOS to lallu ka bhi izzat ka sawal hain, if this movie flops then dabang will also be a big flop and then lallu’s career will be over after the release of KICK directed by SIRISH KUNDER.

  • @sarthak its not abt numbers its impact which created on ppl….look at ghajini which changed business dynamics of bollywood………this year akshay is goin to be no:1 wid 4 major hits 100+ crores collections every film and srk reached the age of retirement……….

  • C’mon..SRK fans..why should we make Ajay enemy ..
    May Both Films Do Well….
    SRK NEXT : 115-130cr
    SOS := 80-100cr

  • @hypocrite salg(*)y fan, don’t u see srk won half the battle against lallu-devgan, this romantic masala is gonna kick masala entertainer HAHAHAHA.

  • @ aashkaran 115-130 wat a joke…haha wil be wil be less thn housefull 2 and rowdy rathore……… time of 75-90 crore thts all….

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