A week ago, ‘Jab Harry Met Sejal’ was expected to easily cross the 100 crore mark and the industry had pinned its hope on the film crossing the 150 crore mark. After all, it was Shah Rukh Khan’s return to a genre that has excelled in and delivered the biggest blockbusters of his career.
The film also had the industry’s top leading lady Anushka Sharma and the songs, which are important for romantic films, had gained popularity too even though it did not have a chartbuster.
But less than 6 days after the release of the film, ‘Jab Harry Met Sejal’ has collected just 55 crore net and has fallen to collections in the 3-crore range. With ‘Toilet Ek Prem Katha’ set to release this weekend and business of ‘JHMS’ not holding up in the first week itself, the Imtiaz Ali directed film is certain to finish with lifetime business of less than 70 crore.
A lifetime total of 65-crore is looking likely and that would mean the film would do the unthinkable. It will fall under the total collections of Imtiaz Ali’s Tamasha (2015), Rockstar (2011) and even the 8-year-old film Love Aaj Kal (2009).
To say the absolute least, these are shocking numbers. Even outright multiplex films like ‘Pyaar Ka Punchnama 2’ used to collected 65 crore in 2015. But here we have a Shah Rukh Khan – Anushka Sharma film, which was sold for very high prices, falling under 70-crore – which in other words, is 40% less than the all-India first day collections of ‘Bahubali 2: The Conclusion’.
Has the expectation and taste of the audience changed after the release of ‘Bahubali 2’ or is it the further increase in entertainment options from online streaming services like Netflix and Amazon Video that’s affecting film business? Could it be the ever increasing ticket prices or is the value of stars reducing?
The questions don’t end there. Has the audience completely lost interest in rom-coms or is Shah Rukh Khan losing his audience due to poor choice of films in the last 3 years?
Check out the box office collections of Imtiaz Ali Films below; ‘Jab Harry Met Sejal’ is likely to be his fourth highest grosser and his biggest failure to date.
| Movie | Collections | Verdict |
| Love Aaj Kal (2009) | 70 cr | Super Hit |
| Rockstar (2011) | 70 cr | Hit |
| Tamasha (2015) | 69 cr | Flop |
| Jab Harry Met Sejal (2017) | 67 cr* | Disaster |
| Jab We Met (2007) | 32.5 cr | Hit |
| Highway (2014) | 29.5 cr | Average |
| Socha Na Tha (2005) | 3.6 cr | Flop |

People expecting veer zara, Rnbdj,khnh type from imtiaz when Yash chopra and yash johar died master of romance died, king romance srk failed to deliver our generation unlucky never get a film like kkhh,ddlj,k3g in future
Blame SRK fans like you but no one. You guys were chanting 100 plus and 150+ crs before release of the movie and now after ‘Disaster’ no one can match Yash ji. Kjo and Adi. Dont you know before release that JHMS director is Imtiaz Ali ? Shame on hypocrisy !!!!!!!
JHMS is not a love story like previous srk films its a urban romcom, jthj was a love story although people not like it very much still did very good business considering clash with masala entertainer if JHMS is love story then it became success only adi/kjo can made this
i am going to watch jhms again tomorrow last time, love srk no one can act like you just need good script
I am not disappointed 1 or 2 mistakes have little values , and after all we are permanent SRK fans ,we hope for best in future .2018 or 2019 SRK will turnaround table and another success phase will be starting.
And when that time will start ? You have been chanting same every year, and again in 2018 you will 2019 will be SRK’s year. Lol
Who are the European director and european style film comments are referring to …. what is european about JHMS and who in europe makes or watches this crap …. It is a shoddily written and directed movie bound to be failed … the screenplay is totally devoid of logic and affects more so as it is directed and produced by so called Intelligentsia …. Now think what would have happened if the film clashed with TEPK … would have folded under 45cr … SRK is doomed forever now
Where are those billions n billions of die hard fans now…?
Pluto winning online polls and trending on pwitter (Pluto’s Twitter) !!!!!!!!! Lol
When Dadaji Met Imtiaz post TAMASHA they after a brainstorming session came up with an idea of a film that with exceed the crappiness seen in previous Imtiaz films- end result was JAB DADAJI MET POTEE
Most of Dadajis idiotic jobless senseless homeless fans were never interested in watching his latest semi porn flick JAB TAK HAI MOJO 2 bcoz they still adore his first porno flick MAYA MEMSAAB which they watch every single night on Brazzers for free before going to bed…!
Lol, mentioning Bahubaali all the time. Number 1 film was ok, Bahubaali 2 was nothing special, only did high numbers due to indian audience not having much of a taste. Better films are made in India yearly, need to look beyond bollywood.
srk, pls never release multiple films an year!
its only meant for akshay kumar. he does it brilliantly, not you!
its been 3 years, you never had a clean hit, simply because your movies released back to back. be like aamir, think , plan & deliver. one last chance.
Rumor has it that Anushka only signed onto this project based upon the notion that she would travel across Europe with a guide dog ie Entertainment from Joker Boys crapfest movie ITS ENTERTAINMENT but our jealous Dadaji forced his way into the project hence he would instead be the 65 yr old Guide Dog sorry Tour Guide. Then after that change it was rumoured that Anushka was infact travelling Europe to find her long lost love interest ie Ranveer but again Dadaji had Imtiaz change that plotline n inserted himself as her love interest.
But atleast Imtiaz didnt totally cave into Dadajis insane ideas by not changing the the plot about finding Anushkas ring turn into Smeagol looking for his ring from the treacherous hobbit FRODO…!
PS other ideas from Dadaji were rejected also like 6 sex scenes between our Dadaji n his potee Anushka…!
Here’s my ans indicine to ur qs:
Has the expectation and taste of the audience changed after the release of ‘Bahubali 2’ or is it the further increase in entertainment options from online streaming services like Netflix and Amazon Video that’s affecting film business? Could it be the ever increasing ticket prices or is the value of stars reducing?
Too much emphasis is being put on baahubali related to films released thereafter.as an audience i dnt wanna watch similar films week after week.
Let me borrow smthn from d director of Baahubali itself which he gave in relation to makkhi …
“Audience will watch any film ..any story ..provided u tell wd conviction and entertainment”.
This is absolutely true …..u mk a film which has an engaging story …datz no.1 and no.2 is cut a good trailer ..and publicize to kp d curiousity alive but dnt overkill it.
I wanna watch masala,romance,comedy,horror,drama,action,mish mash of genres ,animation,true stories,underdog films,superhero,whatever genre u can think of ..Only thing being bfr d film i m exposed to posters trailers so dat hv to b engaging and must invoke a feeling of must watch ..and urgency..dn d movie itself shld b engaging …(simple way to explain is-if its romantic i must feel lk fallin in love ..if d actors are in pain ..i shld feel bad …if its comic ..i must hv a laugh wd dem not at dem)…..movie story cld hv bn told mny times earlier but if d scenes dialogues are fresh ..drz a new tk ..a new spin on it …its entertaing and i dnt feel lk ok i watchd ds in so and so movie dn i will end up likin d film
Another thing is ticket prices ….u seriously cant expect audience to churn out week after week and burn dr pockets even if good films are released in a line week after week …..and not just tkt prices but snacks prices r thru d roof .
Next stars importance – i dnt think its decreasing coz still a big name excites us …drz smthn abt it …letz catch a sk srk aamir movie or whosoever fan u r …also d industry shld build up its directors as well…coz a raju hirani movie immediately demands my attention ..i wanna check out d trailer just on ds name alone ….i watch Hollywood flicks wdout even bothering of trailer if d name is nolan, spielberg,ridley scott,quentin etc or i watch d movie evn if i ddnt thnk much of trailer.
Now video streaming websites ..yes entertainment options are plenty nowadays still nothin lk a good old movie on big screen
The questions don’t end there. Has the audience completely lost interest in rom-coms or is Shah Rukh Khan losing his audience due to poor choice of films in the last 3 years?
Interest in rom coms isnt lost provided its a good movie ….let me gv example of permanent roommates here ..ds webseries hd bn received very well …coz u fall in luv wd lead pair …u cn relate …u laugh at d comedic bits …maybe audience though cld b fed up of foreign shot ..foreign look films coz Bollywood has had plenty films lk dat and hugely successful too so either mk it whr it feels fresh or hv a desi luv stry ..
Lastly srk …definitely audience has lost interest .. Poor choice of films …him being unbearable in dem as well (case lk hny dilwale)…partly also coz of his overexposure whn publicizing and otherwise …so he shld b completely off public eye and just focus on his upcoming film and mk it as best as possible and dn build dat curiosity among fans and neutrals to watch him on big scteen again.
Its been a long reply …hopefully i covered everything.
Only Megastar Salman khan can give 100 crs with a flop film. Its proved he is bigger than any other star.
I hope SRK to comeback and choose some good scripts, after all he is superstar no doubt.
Correct you mistakes and make a good comeback
srk is now over
Srk ‘s fan base is intellectual consisting urban metro family audiences,young school n collage going students who reads reviews and want to invest on such movie that are really good irrespective of their favourite star.If the movie is good enough,they will come in numbers.So,word of mouth is highest beneficiary for Srk other than any actor.If any of upcoming release of srk matches the WOM of Dangal,BB,PK,Hindi medium the collection would definitely much higher than any Salman_Aamir film.Last example Chennai express. Movie was just good released on perfect date.JHMS was liked by only 5%of audience,wait for the collections if WOM touches 90-95%.
It will collect 67 crs due to “Raksha Bandhan” or it would have fallen below 60 crs… So Raksha Bandhan saves it… Anyway it’s Disaster…
The fact is that Imtiaz isn’t Karan Johar, Adi Chopra or Yash Ji to deliver intense romantic film… That’s why from several years I’m saying that SRK is made by KJo, A chopra and Y chopra…
Remove these 3 directors’ films from SRK’s filmography none is clean hit except CE…..
We’ll have to accept this bitter truth…
Yash ji, Adi, and KJo used to make intense romance and family type cryinga (Rona Dhona) movie and that was reason which connected well with family audience but Yash ji tried different from JTHJ and it failed…
KJo tried different with MNIK and that wasn’t a good success in India
Now SRK can’t give Clean hit unless KJo or Adi directs him in KKHH or KKKG or RBDJ type film…
or Universal actions like Don 2 with thrills and twists..
It doesn’t matter about directors at sometime… even a flop director like Ali Abbas Zafar can give Sultan.. They were srk fans who called him flop director before the release of Sultan to degrade it and to spread negativity.
And even Kabir Khan can give Tubelight and again srk fans called him One of biggest and Best director in industry to take away success credit of BB and ETT from Salman Khan… LMAO… if this was the case Dabangg, Dabangg 2, Bodyguard, Wanted, Kick, were all flopped… coz these were directed by debutant…
Films depend upon director but it depends more on script… Ex Tubelight & JHMS, JTHJ, Befikre, and many more and it can be good too as above mentioned films of Sultan Bhaijaan. So chill till Anand’s film arrive don’t fly in air by assuming him a good director or he can go adi way too.
oso, mhn=??? expect 2014-2018 srk always no1 or competing no1
Bahubalu, Bahubali, Bahubali & Bahubali… WTF was that ?!
Most over rated film of All time with Cartoonish VFX… it was very clear that VFX was very poor… but still audience say it was the best film vfx wise… Ghanta…
Now it’s very clear that people change their mind by reading the reviews of critics… people blindly believes critics… If Tubelight had got good reviews it would have collected atleast 200 crs same with JHMS it would have grossed 100-120 crs…
And film like Bahubali with full of non sense, illogical actions (as all south films have) and poor vfx can collect huge due to critics…
Bahubali was better than bahubali 2 but B2 collected more than B1 only coz of critics…
It’s all about SRK poor choices of films, he has to fire all his team and hire a new team because his advisors didn’t give him any good advice in the last three years.
He is the best actor in Bollywood but his choice of films are very bad in the last three years.
@Indicine hit the nail in the head!!! SRK stop over promoting i got pissed off with each trailer he has to say something at the end!!! Pathetic and proper fake!!! He got exposed with this garbage no 2 ways about this!!! This is coming from an SRK fan!!! He wont learn Dwarf with Anushka and Katrina OMG!!! Feel sorry for the director!!!
@ Indicine whats the update on overseas collections??? Least that would be decent to say least
Lgta hai Bollywood film ka jaadu khatam hogya hai isse badiya toh south Indian movies hoti hai waiting for ‘saaho’ of prabhas and rajamouli next with superstar Jr ntr ‘Garuda’ which will going to dubbed in Hindi so guys apne paise waste mt karo to see bollywood crap movies.
Imitiaz is a certified 70 crore director. He thought he was going to perform some magic with SRK. Lol
i think the repetition of the formula has failed imtiaz ali.. two people meeting on a road/ train trip has been done with many times.. even Chennai express was done on a trip.. enough is enough
public is watchful and did not spare even rajesh khanna
our heroes should live in real world and not try to stretch their versatility beyond their age
Absolutely right jab v met was just hit, initially it struggled n extremely positive word of mouth made it hit.
It was superhit/ blockbuster on television not on celluloid.
@ aamir khan , abe chindichor still blabbering nonsense about Late yash chopra and Adi chopra.SRK give Late Yash chopra 4 hits or blockbusters.And Aamir gave him a disaster Parampara .SRK gave Adi chopra 3 blockbusters.Without SRK ,Adi have a flop Befikre with Ranveer.so it is cleared who needs him.They needs SRK ,SRK doesn’t need them.
@ indicine, how much navina paid to you .he repeatedly abusing Our respectable SRK bhai.have you closed your eyes ? This is your moderation policy !!
@peasant Abhishek
How come you dont say nothing when your ‘respectable’ Dadaji openly admits to being a perverted vulgar cradle snatcher in JAB DADAJI MET POTEE but you only object to me… dont showcase your blinded hypocrisy so publicly you loser…!
@ hrithik, why don’t you make understand your friend navin ?
@Prashant : I have not taken theka for everyone. This is an open forum and everyone entitle to give his/her own opinion. Did you stop your Srkian mates during Tubelight ? And now expecting from me to do the same. Stay safe and blessed !!!!
bahubali2 is not an era @indicine
Stop exaggerating it always. Its d bad films which has been rejecting continuously
I don’t understand why some people say K3G, KKHH, OSO, KANK, MNIK, MHN were blockbusters. All srk films are mediocre at best except Chak de India and Swades. Even i had liked DDLJ when i was kid. Now i can’t bear DDLJ.
@Blure Boy salman is not megastar neither he is bigger than any star? Ask salman to do talaash or fan and release on non holiday. Saari hawa nikal jayegi. Currently aamir is biggest superstar. No one is close to him. His last flop was Mela which released 17 years ago. Not a single flop since then.
@Skfan exactly a good movie will always do good no matter which genre is.. Permanent roommates is the perfect example it’s a urban romcom with no star value but you will love it.. you will laugh you will cry you will feel what the couple go through.. so its all about your story and how convincingly you present it in front of your viewers…