Housefull 3 Sunday Collections: Early Estimate

Housefull 3 has done very well on Sunday at the domestic box office. Multiplex business was up and single-screens, where business was surprisingly below-par in the first couple of days, picked up too.

As per early estimates, the film has collected around 20-21 crore on Sunday – giving it a healthy first weekend total of 50 crore plus.

All eyes will now be on a strong hold on Monday. Anything above 9 crore will be excellent and if the collections hold around 7-8 crore range – it’ll still suggest a good trend, as multiplex ticket prices drop on Monday. Housefull 2 (2012) collected 6.50 crore on Monday, while Akshay’s highest grosser Rowdy Rathore (2012) – after a 48.1 crore first weekend – went on to hold outstandingly well by collecting 9 crore.

Akshay’s more recent success ‘Airlift’ collected 10.40 crore on its first weekday – but the following day (Tuesday) was a holiday for Republic Day, which gave the film an advantage for the night shows on Monday.

If Housefull 3 manages to hold somewhere in between Housefull 2 and Rowdy Rathore, it would mean the film has a good chance of taking advantage of the open weeks at the box office.

Just to add, there has been a lot of talk about the opening of ‘Housefull 3’. It was below expectations without a doubt, but it’s also a fact that the target audience of the franchise – families – only come out to watch films on Sunday. More so due to the lacklustre music album, which made a dent on business at single-screens in the first two days. The opening was solid and Saturday witnessed growth – which wasn’t the case with Housefull 2 in 2012. Sunday the film has come into its own, with Housefull boards at several theatres across the country.

All eyes now on Monday.

Houseful 3 Box Office Collections

• Friday – 15.21 crore
• Saturday – 16.30 crore
• Sunday – 21 crore (early estimate)
• Total - 52.51 crore