Baadshaho, Shubh Mangal Saavdhan Day 1 Box Office Collections

Ajay Devgn’s Baadshaho has performed fairly well at the domestic box office on Friday, collecting Rs 12.03 crore on Day 1. The film opened well at mass-centres, but slowed down as the day progressed. Multiplex business, as expected, was below-the-mark.

A section of the trade was expecting a bigger start, but that was never going to happen without the support of the multiplex audience in cities. Even in Tier-2 cities the opening wasn’t upto the level where action film should ideally be on Day 1.

However, the start gives the film a chance, but a strong trend over the weekend (Saturday is a holiday for Bakrid) and a good hold on Monday will be crucial if the film has to recover its costs. There isn’t much competition from big films in the coming weeks, but ‘Baadshaho’ can only take advantage of the open weeks if it can perform well in Week 1.

The other release this week was ‘Shubh Mangal Saavdhan’, which has collected Rs 2.7 crore on its first day. �The film has taken a better start than Ayushmann’s ‘Bareilly Ki Barfi’ (smaller release) and the multiplex business did show an upward trend evening onwards on Friday. The reports are not as positive as ‘Bareilly Ki Barfi’, so the difference in growth on Saturday could give us a clearer picture on where ‘Shubh Mangal Saavdhan’ is heading.