The strategy to release the first song ‘Kala Chashma’ before the theatrical trailer of ‘Baar Baar Dekho’ has worked. The Baadshah song (remixed of a old classic) has become a overnight rage on the internet, as it has clocked more than 5 million views, just a day after its release on Youtube.
‘Kala Chashma’ is by far the most watched Hindi teaser, trailer or song promo in 24 hours, as the previous record has been broken by a huge margin.
It’s Katrina Kaif’s presence, Sidharth Malhotra’s popularity with the fairer sex and the pre-release hype that the makers managed to create (3 teasers were released along with several song stills) that has ensured instant success for the song.
‘Kala Chashma’ is also trending at the No 1 position on Youtube India.
Wondering what the hype is all about? Watch the song promo below:
Kat dances wonderfully in the song. Also she looks really hottttt.
Average Song! KATRINA is the only good thing in this video ! Even katrina give better expressions than Sid
Katrina is dancing well but what’s happened to her face? Her face has gone from being angelic to plastic and abnormal in a few years
Sidhath looks good…….Kat too….
Congratulations from a Salman fan in Sri Lanka
One thing is certain, Sid Malhotra can’t act to save his life.
Katrina’s Abs :* her Dance moves <3 she is Hot nd also the best female Dancer !
Sidharth is my favourite younger generation actor,,,
Mean time HAPPY BHAG JAYEGI full album released and….it looks good…..my picks…..
Zara si …arijit and yaaram ..javed Ali
Gana crap Hai…….
If song is enough for a ….film to become hit
Than Sanam re should become atbb
Awesome! Never thought that it would break record ??
All because of marketing…although I doubt this will sustain and top the charts for weeks like kar gayi chull and sab tera did this year.
I liked it
Sid or kat…. upar se Baadsah.. song toh hit hoga hi bhailog…
Nice moves by kat n good rap
hit song
DISHOOM movie review by @bollyarena…..
Conclusion……..despite some fun elements and good action sequences dishoom is too much messy.,…Akshey khanna & akshey. Kumar R only major attraction in this otherwise MEDIOCRE Film
This is nothing in front of Tubelight.
#True Salman Fans
katrina is a born dancer, she dances better more than she can act, she should sign movies where her dancing skills are needed. luv you kat, goodluck and i hope this movie becomes hit for your sake.
million view only for katrina kaamar
Chartbuster song of the year
Katrina popularity is way more than sidharth whether in male or female ,she Alone deserves all d credit for it .
I always say she is d most popular actress of 21st century…!
Her songs alone are enough to create buzz for a movie.
Agneepath
Dhoom 3
Phantom
These are sum movies which got bigger than expected opening, only because of Katrina Songs…! Expect it or die
I think even more people will watch the Song now 2 know what the hype is all about and then find out it is just average song
I hope Siddarth Malhotra will make it in big league.
Ranveer Singh, Siddarth malhotra, Ranbir Kapoor are the future TRINITY or TRIMURTI like Khan Trinity
I hate Varun Dhawan’s acting
It’s a Catchy Song !!
kattus magic..
Yeh hai youngistaan meri jaan
All credit goes to kat..so looks so beautiful and stunning..
5 million views in less than 24 HRS
Uff meri Katrina ka itna demand
Sultan Teaser 1 crossed 20 Million views which is highest ever for any Teaser…Also
Sultan Trailer crossed 30 Million Views and 2 lakh Likes which is also Highest ever for any Bollywood Trailer….
Please make an article on this….
lol… its success purely becoz of its marketing strategy and mainly katrina presence.
if sid was not there it wouldnt have made any difference
its success credit goes to marketing strategy and katrina’s presence. if sid was not there it wouldn’t have made any difference..