Holiday release for Chennai Express, 6 open days

With Chennai Express now set for theatrical release on August 9th, the film only has 6 open days before the release of Once Upon A Time In Mumbaai Dobaara on Independence Day (August 15).

The Shah Rukh Khan starrer will open on a national holiday for Eid-Ul-Fitr, giving it a good chance to surpass the opening day collections of Ek Tha Tiger (32 crore) which released on Independence Day last year.

Industry insiders say, that the decision to postpone Chennai Express was due to the fact that the muslim section of the audience can’t watch the film before the end of Ramadan.

With the release of Once Upon A Time In Mumbaai Dobaara on 15th, 6 days after Chennai Express, affect the collections of the film? Or will it be the other way round? Only time will tell!

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68 Comments

  • Hah.. Seems like a chess game is on and the king is safe.
    I doubt first day to be 35cr-37cr.
    And first three days to be 85cr+ and so on !!
    What do you thing frndz??

  • 15 cr loss of 8 th is somewhat i am thinking, although its a great move it will affect on ouatind . First day 32 /33 cr 2nd 28 cr 3rd 30 so by dropping 8th aug it misses 100 target of 4 days now it will took that in 4 or 5 days ..

  • Srk is thinkng tht if he realese the ce on eid he can break tiger record but he is dreaming in slip thr is no craze for Ce how it was for ek tha tiger.

  • The film will flop sorry I meant detail after 2 days anyway when reviews start flying in quicker than Shettys crappy cars fly about in his movies and when they do then collections will take a nosedive. Im still confident that Chennai Depress will not now beat Sunny Leones opening weekend record of Jism 2 nor the first week record of John Abrahams SAW. It may just beat Ajays Himmatwala lifetime figure but that too only after third weekend in my impartial humble opinion…! ;-)

    OUATIMD will be the clear winner from Aug 15th onwards. ;-)

  • OUATIMD will surely effect the collections of CE and CE has lost 1 day and became 6 day movie from 7 day movie.

  • Mark my words now its almost certain that
    1 ce will go as yjhd way
    2 ouatmd will go as ypd2 way
    3 ouatimd struggle to get screen like ypd2.
    4 ouatimd buzz is less than 50% and ce buzz is more than 90%.
    5 so each and every single records are in dangered.
    6 Now ce weekned min 78 to 85cr.
    7 lifetime col depend on content because content is the king of boxoffice ex bmb,yjhd, asiqui2
    smart move

  • keep Woolgathering guys!! Nothing Gonna happen ! & I bet Whoever wrote this article is an SRK fan..!! 32 cr..On First day ? Are you nuts ? ..I mean How can you expect from an SRK movie to take the Opening of 32 cr..? don’t you know the debacle of his Past movies on Box-office ?..Dude It’s not going to Shatter even “YJHD”‘s First day collections !! If I am not mistakes so even Tushar Kapoor’s Golmaal 3 did substantial business than “Don’2 & ”JTHJ””…( According to box-office India ) ! & Content wise CE will be the worst movie of the year ..After It’s release even ”Himmatwala” will look classic & cult..!! (If that won’t happen then I will start doubting on my Film experience)..!! No Offense !! & Yes!! My Prediction First day – 13-14cr., 2nd day 15-16cr., 3rd day 17-19 cr.. Weekend collections – ( 45-49 ) & After that It will fall badly as content wise it will be worst !! ( I won’t be surprise if Jokes On CE will Defeat even RA,1 on Popularity ) !! And lifetime collections will be around 80-90 cr….!!

  • wat a reply …thank u @ indicine
    neway Its not only rohit shetty’s movie.. It is also SRK’s movie.. so we can expect some difference compared to other rohit shetty movies… nd m sure critic will praise rohit shetty too this time..

  • You watched a movie paying Rs 300-400, you didn’t like the movie and felt like wasted the money and time but it goes on breaking box office records….Ab tu Box office collection ka achhar daalke khayeka kya beh ??? It’s good if an anxiously waited movie surpasses the BO collection but focus should be in quality not solely in quantity….

  • clearly this move is to take more advantage of aug 15..
    n it ll work if the WOM s good..
    makers are confident about the movie.

  • N this time ek teer me do nishaana..
    1. CE ll break 1.st day record ..so sallu fans :-(
    2. It ll eat more on 15 th collections. So aki fans :-(

  • CE makers are confident of their movie..
    or else they wud have tried to cash maxmum on 4day weekend. Bt now they r playin for a huge lifetime.:)
    n
    we all know outmd makers are not confident..
    avoided clash! Changed title! Long 2nd trailer! [obviously coz d first flopd,nw seems they need a 3rd.].

  • If avoiding the release in Ramadan is the reason to postpone it, then they are still in the red. Eid ‘can be’ on August 10.

  • Its good decision because—
    1-Single theater ownera and many multiplex owners also have contacted CE fr minimum 1 week means 7 days and 15 th august will be in first 7 days…
    2-So 15 th August will be much bigger than OUATIMD as CE will stay his all single screens and most of High level Multiplexes too…
    3-It will be a Holidays release. Collection will be over 34 cr even 90% occurs with 3500+ screens..
    4-2 Big Holidays in 3 days weekend and in many placea 10th aug will be holiday too..so Highest weekend record in the card..
    5- 3 big holidays in first week…130cr+ sure..

  • First week : 1st day — 35 crore + , 2nd day — 30 crore ,3rd day — 30 crore..remaining 3 days — 30 crore …so first 6 days 130-140 crore…& wait for 2nd weekend because there are 3 clear holiday…& chennai express will get minimum 1800 + screens…so mass audience & we SRKians will go maximum number in 2nd weekend too.. 2nd week also will huge with minimum 40 crore + total… What u say @indicine team

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  • Now at least SRK fans can’t tell that SRK did not get chance to surpass the collections of EK Tha Tiger.

    Let us see how far it will go, I think in the best case scenario it will gross 22 crores.

  • I think it’s an excellent decision to prospone by a day means it will release on holiday and have high probablity to create a record collection. Now record collection means huge publicity for a film. for eg; Dabangg, Bodyguard, Agneepath,, Ek tha tiger, YJHD and even dabangg 2 went on to do good lifetime collection, the main reason was the first day record and the publicity which the film got from it. So if chennai express create a first day record then it’s certain that film will do atleast 160 crs for sure iirrespective of its content. 1st record is the biggest publicity for any film and keeping my finger crossed and suppose 1st day record happened and it carries above avg content then 3 idiots records is certain to get surpassed

  • nothing can save ce from becoming the biggest flop in the history of indian cinema….self proclaimed king’s time is over….rip…

  • 25cr friday,20cr saturday,22cr sunday,8cr monday,7cr tuesday ,5cr wednessday 88cr first 6days total 110cr.

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