Heroine Hit or Flop – Box Office Prediction

After all the initial hassles – what with Aishwarya Rai Bachchan being ousted from the project and the first-choice Kareena Kapoor replacing her – the keenly awaited Heroine finally releases in theatres tomorrow.

The film has been made on a budget of 23 crores and an additional 9 crores was spent on print and marketing, taking the total costs to Rs 32 crores. UTV will be releasing the film on 2300-2400 screens. (Source: Madhur Bhandarkar)

The trailer was liked, ‘Halkat Jawani’ is a chartbuster and although the film has no leading man to add face-value, Kareena Kapoor has a strong enough fan-following to bring in the crowds, especially since it’s a Madhur Bhandarkar directed film.

We expect the opening day to be around 8 crores and then depending on the word-of-mouth the film could touch the 30 crore mark over the weekend.

Heroine HIT or FLOP Box office Prediction

IF GOOD (positive word-of-mouth)

• Weekend – 32 crores
• Weekdays – 15 crores
• Week 1 Total –  47 crores
• Final – 70 crores+

IF AVERAGE (mixed response)

• Weekend – 28 crores
• Weekdays – 13 crores
• Week 1 Total – 41 crores
• Final – 55 crores+

IF BAD (worst case scenario)

• Weekend – 25 crores
• Weekdays – 11 crores
• Week 1 Total – 36 crores
• Final – 40 crores

The fact that Barfi is doing exceedingly well might affect Heroine at multiplexes, more so if the response is mixed.

Otherwise, Heroine is a fairly safe film. The costs are low and the satellite rights are likely to fetch a very good price.

What do you think? HIT or FLOP for Heroine? Post your predictions below.