Bollywood Movie clashes 2016 – 2017: Bajirao Mastani’s success results in more clashes

We have around 6-7 bankable stars in the industry today and quite a few top directors, and almost all of them are targeting the big weekends. Historically, the most successful release periods in the last 5-6 years are:

  1. Christmas (PK, Dhoom 3, 3 Idiots, Bajirao Mastani)
  2. Eid (Bajrangi Bhaijaan, Kick, Chennai Express, Ek Tha Tiger)
  3. Diwali (Krrish 3, Prem Ratan Dhan Payo, Happy New Year)
  4. Post IPL (Yeh Jawaani Hai Deewani, Tanu Weds Manu Returns, Rowdy Rathore, Ready, Holiday)
  5. Independence Day weekend (Ek Tha Tiger, Singham Returns)
  6. Republic Day weekend (Airlift, Agneepath, Jai Ho, Baby)
  7. Gandhi Jayanti weekend (Bang Bang, Singh Is Bling)

There is a huge crunch for favourable release periods, which has resulted in production houses booking release dates 1-2 years in advance. The Khans target three of the most lucrative festive periods; Eid, Christmas and Diwali. Since Akshay Kumar has 3-4 releases every year, he usually targets Republic Day (Airlift, Baby), Post-IPL (Rowdy Rathore, Holiday, Housefull 3), Independence Day (OUATIMD, Brothers, Rustom) and Gandhi Jayanti (Singh Is Bling).

Hrithik managed to get a solo release during Diwali when Krrish 3 became a huge blockbuster at the box office. However, since then, the 4th biggest superstar in the industry today, has had to release his films against others. It’ll be 3 consecutive clashes for Hrithik; Bang Bang released with Haider, Mohenjo Daro is scheduled to release against Akshay’s Rustom and Kaabil has now been announced on the same day as Ajay Devgn’s Baadshaho.

Meanwhile, Ajay has bigger ambitions. He has already booked three major dates; Shivaay for Diwali 2016, Baadshaho for Republic Day 2017 and Sons Of Sardaar for Diwali 2017. He hasn’t been intimidated by the Khans in the past and has probably decided to break their festive monopoly.

Younger stars like Varun Dhawan and Ranveer Singh have been growing steadily in the industry and if films like Dishoom and Befikre do well, there is no reason why they wouldn’t want bigger dates.

The massive success of Bajirao Mastani has also given immense confidence to smaller filmmakers and lesser stars to take on the mighty Khans at the box office. Prior to the release of Dilwale and Bajirao during Christmas last year, releasing the SLB directed film was considered to be a suicidal move by the trade. The result at the domestic box office though, has shaken up the industry.

It has also made the festive weekends more desirable for a lot of other people. The belief is, if the content is strong and the film is backed by a big banner, the Khans are not invincible at the box office. In fact, it could even prove to be beneficial because a clash results in free media publicity and pre-release hype.

2016 is going to be a year of box office clashes, but 2017 could be even bigger.

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69 Comments

  • Trust me they should not be carried away and think there film will be accepted like BM when they clash with either Salman or Aamir films,they will be in for a big suprise.

  • Raees vs sultan will clear all the problems
    whether it is good decision or not to clash
    two big films at the same day !!!
    I wish srk had released fan instead of dilwale since fan is supposed to get 3000 screens … why not Fan on Christmas 2015.

  • Its called a Normal ckash if it against Khans by other star but it be a Baap Of Clashes if Khan against Khan :)

    Be ready for diz Eid clash btween Baap of Khans Salman Khan Vs Begum Of Bollywood Teesra Khan :P

    Tooo Much Fun _/\_

  • It’ll be big mistakes for small-film makers if they decide to go against the two mighty khans just because the little small teesra khan is easy to be taken on.

  • Don’t worry Hrithik will replace teesra khan. I love that last part of Ajay. Never been intimidated by the Khan’s and breaks their monopoly. Hehe again it’s been pointed to Teesra khan again. They just forgot to add Khiladi. He trashed him twice already on Diwali.
    Hrithik Salman Ajay salute

  • Hrithik Roshan is No.1 BIGGEST SUPERSTAR OF HINDI CINEMA

    Hrithik just need 4-5 EDX holidays (or at least 3-4 EDX) like EDX star KHANS whose 4-5 films released during EDX holidays periods

    KHANS WITHOUT EDX HOLIDAYS HAVE ZERO STAR POWER

    eg
    without EDX
    Hrithik … BB .. 181 Cr (with cash & last 2 weak pre diwali periods & Without EDX holidays)

    Salman .. JH … 112 Cr (solo)

    SRK … MNIK … 80 Cr (solo)

    Aamir .. Talaash 96 Cr with (solo).

  • This year diwali will again be wasted as none of the 2 shivaay and adhm have a chance of scoring 200cr solo leave aside with clash.
    The best thing for Bollywood will be that raees or sultan gets a diwali release.
    But one thing to note is that if fan crosses 200cr releasing on a non holiday period then clashes might get averted

  • Clash doesnt work all the time!
    If Both films are equally liked then both becomes hit.
    Dil vs Ghayal- Both Blockbusters

    Raja Hindustani vs Ghatak
    RH- ATB
    Ghatak- Hit

    Ghaddar vs Lagaan
    Ghaddar- ATB
    Lagaan- Hit

    Welcome vs Taree Zameen Par
    Welcome- Blockbuster
    TZP- Super Hit

    Avoid clash with big films is a wise thing to do.

  • From d last few days ppl r going crazy due to d latest poster of salman which s released n appreciated a lot by fans n also disliked by lots of guys due 2 d clash factor.
    There r plenty of time left for d D Day but evry1 started fighting n trolling . just imagine what will going 2 happen in d month of June n July when we get a confirmation from d both side.
    right now both fan bases r gearing up for d #EID release. N that’s d real fun factor about d epic clash.
    As a true admirer n loyal fans we already chose our respective winners n we feel very passionate about that.
    But still both d films can b winner n both can loose money also.
    But d excitement s so huge DAT already we have some sleepless nights.
    #Raees vs #Sultan
    Legend vs Legend

  • I thought SRK is businessman- but after Dilwale- He doesnt seem to me.

    He should have released Dilwale on Christmas- There was a chance that film should have done 180- 200crs
    But ego has taken big part.

  • I don’t know why they cant release their movies in normal weekend instead of clashing.
    Bahubali came one week prior to EID and BB. Probable the worst time to release a movie as per trade pundit still it did 110cr+ from Hindi dubbed version.

    I feel stars should stop running only after big box office collection but start doing what Akki has done with Airlift. Smart budgeting and positioning of the product to make it more profitable.
    I understand you need big budget to make a movie like Baahubali and Bajirao Mastani. But what i cant understand why you need 150 cr to make a PRDP, 125 cr for Dilwale and 130 cr for Bang bang.

  • I would hve love to see housefull 3 vs mohanjodaro. It should be a fair clash as both film are commercial big films . Jadoo boy’s mohanjodaro would hve been a flop.

  • most of peoples thought bajirao will do around 120 and dilwale 180 but in reality bajirao 190 plus and dilwale 149. it is clear that how much you thinks you are the best or no.1 if you don’t choose good movies yout downfall will start. hny too is shit movie and dilwale suffer because hny now fan opening will be suffer because of dilwale. i hope someday his biggest budget film will loose against tussar kapoor

  • Dear indicine what if dilwale had strong content even similar to chennai express
    then bm could have been affected to a great extent ….
    content is the King …!!!
    if any movie clashes with a movie which has strong content like 3 idiots then the result would be disaster …..!!!!
    Raees vs sultan will definitely clash and
    there is no reason to postpone …
    Mohenjo daro is big enough to crush Rustom …
    Shivaay and adhm will be tough to predict
    because only content will decide the fate of a movie ….
    so I think the winners will be as follows;
    Raees vs sultan considering both get 2800 screens …
    Raees opening : 24 crore
    Sultan opening : 23 crore
    Raees weekend : 75 crore
    Sultan weekend : 65 crore
    Raees 1st week : 130 crore
    Sultan 1st week : 110 crore
    Raees lifetime : 200 + crore
    Sultan lifetime : 150 crore
    if Raees carries the best wom , then the fate of sultan could be worse than dilwale
    if Raees doesn’t have strong content and if sultan content is strong then sultan will win the clash …. !!!!!!
    mohenjo daro vs Rustom
    mohenjo will get 3200 screens
    so mohenjo daro opening will be 22 crore
    four extended weekend will be 90 crore
    lifetime : 200+ crore
    mohenjo daro needs to have strong war sequence like baahubali to crush Rustom
    Rustom lifetime : 50 crore maximum
    shivaay vs Adhm…
    Shivaay : opening with 3000 screens 16 crore , four extended weekend 70+ crore
    lifetime 150+ crore if content is strong it will win the clash …
    Adhm : opening 14 crore, 4 days weekend
    50 crore and lifetime 100 crore …
    dangal vs baahubali will be really interesting if it really takes place ….!!!
    if baahubali 2 doesn’t clash then I want srk to release talk and walk on this Christmas to get benifit of Christmas weekend because I think the budget of gauri shinde’s next will not more than 60 crore
    so it will be extremely beneficial to release it on Christmas 2016 …
    if it carries strong wom then dangal will be affected alot ….
    so coming to conclusion …
    Raees lifetime : 200+ crore
    Sultan : 150+ crore
    shivaay : 150+ crore
    dangal : 170+ crore
    bahabali 2 : 180+ crore hindi only
    Fan solo: 230 crore ….
    Mohenjo daro : 200+ crore.
    Wohoooooo !!!!

  • After khans it’s only akshay kumar who hve ruled bollywood nd he will continue doing it. Already a big hit .
    Lifetime collections around 2800 plus
    Around 30 plus hits nd 40 succeses . Highest .

    Even khans can’t match him if they will also release 3 films every year on non holiday like salman khan was doing in 2000 century ??? result – akshay >Salman.

  • @Sunny Chichi.. 90% of Akshay films collect lesser than Hrithik’s 2006 films Krrish and Dhoom 2.. So don’t jump after the success of just one movie Airlift..

    You saying Housefull 3 and Mohenjo Daro are same level proves you need a big franchise to even come close to Hrithik.

    Hera Pheri 3 and Housefull 3 should release on the same day.. then you’ll get to know your aukaat..

  • There is only one movie of ajay devgan that is brand singham returns in all these periods you mentioned above nd still u r including him in bankable stars list ?????

  • In December last year we saw the release of the Rohit Shetty directed film Dilwale featuring Shah Rukh Khan, Kajol, Varun Dhawan and Kriti Sanon. The film which was produced by Red Chillies and Rohit Shetty Productions, despite featuring a star studded cast and insane promotions did not perform as expected at the box office. However, now months after its release we hear that Shah Rukh Khan, whose production Red Chillies took over the distribution of the film in India has decided to refund the individual distributors to a certain extent for the losses incurred.

    In fact back in 2001 and 2005, Shah Rukh Khan had refunded the individual distributors of his films Asoka (Eros) and Paheli (UTV), after both films underperformed at the box office. As a direct result of the actor’s 2001 film Asoka underperforming at the box office, Shah Rukh’s subsequent release Chalte Chalte was sold for a much lower price. On similar lines after the failure of Paheli, distributors of Shah Rukh’s next venture Om Shaanti Om were given first right of refusal to acquire the film. 
    Dilwale’s underperformance at a press conference Shah Rukh had said, “I don’t think the film has done as well as it should have. I am personally disappointed with that”, well now the actor has decided on reimbursing 50% of the losses incurred by the distributors. However, the interesting part here is that as of last count Dilwale had done approx. Rs. 150 cr net business in India and Rs. 174 cr gross in the overseas markets, while the satellite rights were sold for Rs. 70 cr to Sony MSM. Music rights of the film were sold to Sony for Rs. 18 cr. With the sale of these rights Shah Rukh quite literally made a killing on the project earning close to Rs. 150+ crores as profit! 

    SRK had set a domestic distribution target with a minimum guarantee (MG) of Rs. 130 cr; but since Dilwalecollected around Rs. 150 cr at the India box office, the distributors share would have amounted to approx. Rs. 70 to 75 cr which meant a loss of around 55 to 60 cr cumulatively for the individual distributors pan India. According to our reports, Shah Rukh has refunded close to Rs. 25 cr to cover up 50% loss to distributors asking them to bear the rest. If that wasn’t all, sources close to the actor and his production mention that Shah Rukh has in fact, prima facie also consented to these distributors getting first right of refusal for his next release Raees.

    With this news we guess SRK is indeed a ‘Bade Dilwala’ and a large hearted Raees.

  • Indicine it is too early to say that small star can release the movie with BIG KHANS the success ratio is very low only one movie BM and people are thinking of clash against do it again the result will speak itself.

  • End result of tis clashes…may result in the end of superstars n beggining of new trend..ie:movie with gud content works..without face value

  • Shivaay-175-200
    sos-150+
    baadshaho-150+

    singham is goin to Roar!! Its game over for makki srKAY n jadoo

  • Salman is not Srk…Both Ajay and Ranveer showed SRK his true place….Salman in this decade is untouchable and he will take every EID

    Yes Srk is no longer invincible and if a young star is confident and has a director like SLB back them, they should take down Srk…Srk does not deserve a free release as he did not even make benefit of EID or Diwali…Festivals are for people like Salman who can get money for everyone involved…people dont turn up for srks movie post weekend

  • Ipl regarded more lucrative than independence day. Very good. ETT SR excellent. Indicine I know your wish is to name all Aksh movie if possible. Yaar it’s getting too obvious. If you put 3 idiots and busy writing all Akshay films why not include Entertainment independence period and Tmk X mas. Brothers entertainment ouatimd failed independence day. Blue action replay Diwali. Tmk Xmas. And you think he has the stardom to book for Edx. Answer me

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