The trailer of Vidya Balan’s Begum Jaan went viral on the internet, garnering nearly 3 crore views on YouTube. It managed to get such high number of views inspite of the fact that the trailer was released on ‘Vishesh Films’ channel, which has less than 65,000 subscribers – compared to a big ’18 million subscriber’ channel like ‘T-Series’ which released ‘Raabta’ Trailer recently.
The box office reality though is disastrous. The conversion of audience watching the trailer to those venturing out to purchase a movie ticket is extremely poor. Out of all those many people who watched the trailer, less than 0.2 crore people have purchased a ticket to watch the film in theatre.
Begum Jaan is the 4th most watched trailer of the year, but the lifetime business will be less than half of another female-centric film Naam Shabana – which received just 5 million views on Youtube.
| Movie | Views | Likes | Dislikes | Like % |
|---|---|---|---|---|
| Baahubali 2 | 73,885,334 | 534,222 | 35,129 | 93.83% |
| Raees | 55,970,225 | 487,271 | 51,136 | 90.50% |
| Raabta | 36,011,967 | 190,109 | 18,505 | 91.13% |
| Half Girlfriend | 32,182,195 | 252,256 | 30,036 | 89.36% |
| Begum Jaan | 31,906,208 | 143,841 | 10,354 | 93.29% |
| Badrinath Ki Dulhania | 31,615,001 | 210,147 | 16,842 | 92.58% |
| Kaabil | 30,054,055 | 185,206 | 17,901 | 91.19% |
| Sachin A Billion Dreams | 27,815,656 | 403,033 | 12,500 | 96.99% |
| Toilet Ek Prem Katha | 27,519,664 | 345,682 | 15,059 | 95.83% |
| Tubelight Teaser | 24,911,484 | 502,412 | 55,135 | 90.11% |
| Tubelight | 24,012,620 | 261,365 | 28,873 | 90.05% |
| Ok Jaanu | 22,799,014 | 121,581 | 11,644 | 91.26% |
| Commando 2 | 21,533,436 | 104,684 | 5,630 | 94.90% |
| Jagga Jasoos | 19,682,744 | 121,771 | 19,854 | 85.98% |
| Phillauri | 19,094,466 | 130,054 | 8,009 | 94.20% |
| Mubarakan | 17,242,479 | 62,344 | 13,311 | 82.41% |
| Rangoon | 17,069,777 | 96,750 | 10,471 | 90.23% |
| Hindi Medium | 15,071,478 | 127,435 | 3,347 | 97.44% |
| Noor | 13,470,880 | 56,661 | 8,951 | 86.36% |
| Jab Harry Met Sejal | 13,440,211 | 170,024 | 10,934 | 93.96% |
| Sarkar 3 | 9,741,668 | 47,931 | 3,692 | 92.85% |
| A Gentleman | 9,729,048 | 81,421 | 5,896 | 93.25% |
| Bareilly Ki Barfi | 8,110,394 | 73,201 | 3,843 | 95.01% |
| Haseena Parkar | 7,131,778 | 71,284 | 11,579 | 86.03% |
| Mom | 6,938,217 | 30,707 | 2,394 | 92.77% |
| Naam Shabana | 5,880,796 | 46,328 | 1,277 | 97.32% |
| Haseena Parkar | 5,251,966 | 33,090 | 9,166 | 78.31% |
| Shubh Mangal Saavdhan | 3,076,493 | 30,619 | 1,040 | 96.71% |
disastrous april for bollywood after a record breaking start with as many as 4 100cr grossing successful films..!! hopefully youngistaan will bring back smile on everyone’s face with Half GF & Raabta bfr yet another eid blockbuster from sallu arrives ??
coming to Youtube views & likes % i nvr took them seriously. They r often manipulated & don’t accurately reflect buzz around a movie
Hard-hitting Difference between Virtual World & Real World!! @Indicine, is it possible to manipulate You Tube views & likes???
Paid views and likes r no big deal now a days, I had many times notifications of Raees trailer and laila song many times during Raees while I haven’t subscribed their channel lol
Paid you tube views /likes r no big deal now a days, I have Raees trailer and laila song notification many times in my you tube during Raees while I haven’t subscribed their channel lol
Where is jolly llb2
@my fan
YouTube is a global company not some sadak ki dukaan that any random person can manipulate. Do you think Begum Jaan producers are that powerful that they will manipulate the views according to their will? The truth is, this phenomena is due to Jio. Now millions of Indians can access YouTube at high speed with very low cost. Which means trailers views have increased 3-4 times what they would have been a year ago.
Yes srk is in top position .. Happy to see my star salman competitor in top .. We feel good .. I hope all srkians have forgived me for my sins .. I love salman khan more than anyone but respects srk with full heart .. We too want him to get a solo release and break our bhais record .. !
Bwaaahhhh! Begum Jaan!
That’s exactly gonna be the destiny of the Xmas relying half actor’s Secret Baunastar in this Diwali.. Views on YouTube and Hypes on Twitter, Empty in theaters
Have to watch it .. But still I wanna say sorry to all srkians … I know I always gave fake data to make salmam superior .. I always bashed king khan instead I know that the world call him biggest movie star in the world .. But now I m guilty of my sins .. I know I have hurt billions of srk fans with my nonsence and harsh comments .. But plzz srkians really I m sorry .. I’ll never give fake data and .. Every one knows salman was like a small star before 2008 in front of srk ..but Now he is able to fight back with srk .. Salman in his so many interviews said that he is a fan of srk .. But we salmans fans use to bash the ultimate king .. Sorry guys .. We know if srk get a solo release he can break every record like he did with CE .. Let’s hope for the best .. Once again sorry for my ultimate sins .. !
The crying drama actor fears that if he makes films every like Akki, Salman or SRK, people may not come to see the same serious face — accursed by his own father — in the theatres. He smartly promotes films like Secret Baunastar, TZH or Dhobighat as others’ films and he’s just doing a role in it.
If a film fails, the blame will be on the head of other casts just like Prateik Babbar. If it succeeds, he’ll take the credits just like TZH or RDB. Such a fake drama queen!
LETS FACE TRUTH… many perverts thaught trailer might have some hot scenes so this jio sheme guys watched it.simple. not many will spend 300 rs to watch it in theater.
@Indicine-u said Raees trailer got terrific response & kabil trailer got poor response,but according to like dislike proportion,kabil got higher like ratio than Raees,could you justify your sentence please,I accept that Raees teaser was really mind blowing but same is not true for Trailer.
Though YouTube views are nothing compare to BO numbers I expect Tubelight trailer to decimate all trailers before Tiger arrives this Christmas !!!!!!!
Tubelight, 2.0 and Tiger Zinda Hai will top this year in YouTube views !!!!!!
Hail YouTube king (Queen) Raeesa Bhabhi !!!!!!!!
So another proof that YouTube views for songs and trailers make no difference at the box office. Humma song, Nashe si chad gayi are record breaking but movies fail badly. Even Shivaay trailer was record breaking yet was a non-starter at multiplexes.
This is the case with every movie….Raees 5.2 crore trailer views and less than 1.5 crore movie footfalls…Kaabil 2.9crore and footfalls less than 1 crore…And sachin million dream 2.1 crore views but in reality it will be less than 20lakh footfalls….So commenting on begun jaan makes no difference
Is Robot 2.0 pushed to Republic Day 2018 ? There is strong buzz about postponement. Please confirm ?
its only becoz of jio yaar
Same story with all Shahrukh films…great views on youtube..no views in theatres..with Shahrukh there are additionaly great footfalls outside mannat, on streets, in colleges, in malls, on railway platforms….but still no footfalls in theatres…basically wherever no single penny is required to be spent everyone gathers to watch shahrukh…but as soon as they have to spend their hard earned money they suddenly turn towards salman n aamir…thats the CRUCIAL difference !!
Jio ka kamaal hai.
this only means one thing.
people can watch something on YT multiple times because its free
Ask them to spend 150 rupees on garbage movie and waste 3 hours of their time is another thing.
Rajni n akshay ran away to not clash with Mr. Perfectionist aka the legend aamir khan. The power of megastar aamir khan. This diwali only Secret superstar and Golmal4.
2.0 will now release on January 2018… Biggest film of 2018… Sad to see 2 more films occupied the date of 2.0… Very bad decision however a mega budget film like this should get a solo release on X-Mas weekend…
Well ds hppns for every srk movie …dsnt it …nothing new ,……why single out ds one
indicine you know that views can be brought right? Dont equate with such metrics.
Very interesting article.
I too have a very interesting fact…..
Vidya Balan films after her marriage
Ghanchakkar = Flop
Shaadi ke side effects = Flop
Bobby Jasoos = Flop
Hamari Adhuri Kahani = Flop
Te3n = Flop
Kahani 2 = Flop
Begum Jaan = Flop
This is really Shaadi ke SIDE EFFECTS.
@Bivan, The makers often pay for likes and views for their movie trailers/promos. However the YouTube counter is not manipulated, it’s the number of views and likes that are generated using bots. Watching a YouTube video for 30 or more seconds counts as a view.