After Chance Pe Dance biting the dust at the box office, Shahid Kapoor returns with Badmaash Company produced by Yashraj Films, a banner that has failed to deliver a clean HIT without Shahrukh Khan in the last 4 years (New York being the only exception last year).
Expectations weren’t too high for their latest offering either, but Badmaash Company opened to a good response on Friday and collections did improve over the weekend. The usual dip was witnessed on Monday (50% drop) and the film fell further on Tuesday. With no release this weekend, the only real competition for the Shahid Kapoor – Anushka Sharma starrer is Akshay Kumar’s Housefull.
Will collections improve this Friday? If it does, HIT is possible, otherwise the film should end its run as an average grosser.