Category - Specials

Top Actors in Bollywood: November 2016

A big shuffle in the ranking system. The top stars retain their ranking, but it’s the younger generation of actors who are making a huge impact in the industry. Farhan Akhtar is out of the list after the ‘Rock On 2’ debacle and Emraan Hashmi makes an exit too. In come Tiger Shroff and Sushant Singh Rajput. Some points: The list would be based on the net box office collections of an actor’s last five movies. For younger actors, the minimum number of films is 3. Only lead roles would be considered. Cameos, special appearances and guest appearances won’t be taken under consideration. Only domestic box office collections is being taken into account. Collections from all regional versions have been taken into considering as this list is for the top actors in India and regional language releases affect Hindi business in their respective states. For example, Tamil version will affect business of Hindi version in Tamilnadu / Kerala circuit.

Mohenjo Daro: 2 years of research and hard work, rejected in a day

Rustom has emerged victorious in the clash against Mohenjo Daro. The industry is celebrating – because niche films like ‘Rustom’ do not usually achieve the kind of success that the crime-thriller has. Akshay Kumar is getting all the accolades, not just for the success of his film, but also for the film-choices that he has made in the recent past. All well deserved.

Bollywood Trailers in 2016: Trade, Audience and Our Rating

The theatrical trailer has now become the single biggest deciding factor for the audience. While the decision on whether to watch a film or not, can change post-release if a film falls in the ‘highly recommended’ category (also known as ‘positive word of mouth’), it’s the trailer that generates interest around a film.

STAR POWER PART 2 – Computing SUPER STARDOM

If you haven’t read PART 1 of this article, click here In continuation to our first article in this series, here’s the next write up which will guide us in calculating the X-Factors and Star-Power. The prime consideration which we’ve made is to be as transparent as possible so that there’s practically nothing hidden from our readers. The exceptional response from our readers in the first article helped us a lot in improving our system.

Nikhil Advani Career Analysis: Films and Box Office

By Archit Mishra (Tweets @architmishra_06) This September, Nikhil Advani will have 2 successive releases just within the span of a week, competing with each other in the form of ‘Hero’ and ‘Katti Batti’. We thought it’s a good time to have a look into Advani’s past work/ accomplishments and analyze the prospects of his upcoming ventures. Nikhil started his career as an Assistant Director to elite directors such as Sudhir Mishra (Is Raat Ki Subah Nahin), Karan Johar (Kuch Kuch Hota Hai and Kabhi Khushi Kabhi Gham) and Aditya Chopra (Mohabattein).

Red Chillies outlines the massive marketing campaign of Happy New Year

In a video released on Youtube, Red Chillies Entertainment has outlined the massive marketing campaign of Shah Rukh Khan’s Happy New Year, that took the nation and the internet world by storm. The video highlights that the makers of the film made a ‘complete entertainer’ with Dance, Music, Action, Drama and Superstars. 

Producers blocking release dates in advance: Our Take

The latest trend of most producers and directors is to block release dates of their films well in advance. There are films that have already taken all the major holiday weekends in 2016. Take a look: Raees starring Shahrukh Khan – Eid 2016 Shhuddhi starring Salman Khan – Diwali 2016 Dangal starring Aamir Khan – Christmas 2016 Ranbir – Ayan superhero film – Christmas 2016 Ae Dil Hai Mushkil starring Ranbir Kapoor - June 3 (Post IPL) Housefull 3 starring Akshay Kumar - June 3 (Post IPL) Mohenjo Daro starring Hrithik Roshan – Independence Day 2016 Airlift starring Akshay Kumar – Republic Day 2016

Movie Ticket Pricing Strategy: Should all movies cost the same?

Should ticket prices of all movies, irrespective of its star cast / budget / director / genre, be priced the same? For example, following are the ticket prices of a few movie releases at a PVR multiplex in Mumbai (night show gold class tickets): PK – Rs 500 Happy New Year – Rs 450 Kick – Rs 450 Special 26 – Rs 350 Jai Ho – Rs 350 Ugly – Rs 350 Aankhon Dekhi – Rs 350 As you can

Bollywood Movies 2015 List with Release Dates

Update: The release date of Detective Byomkesh Bakshy, one of the most awaited Bollywood movies of 2015, has been pushed by 2 months. Reason: Cricket World Cup. 2014 has seen quite successful movies at the ticket window and the year is heading for a grand climax with Aamir Khan’s PK all set for a mega Christmas release. Although the record of ‘Dhoom 3’ (2013) is still safe, PK could surpass it if it manages to hit the right chords. The market for Hindi movies is growing worldwide and the biggies

Worldwide Ranking: Top Bollywood Stars in the world

For the worldwide ranking of Top Bollywood stars in the industry, we have decided to keep things simple. The net collections from India would be added to the gross overseas collections. Only the Top 8 established stars both in India and overseas would be considered. The rest would retain their India ranking in the worldwide list too. We suggest you take a look at our detailed ranking of Top Actors in India and Top Bollywood Actors Overseas (click on the links to read the full article).

Shahid Kapoor Upcoming Movies in 2015 – 2016

Shahid Kapoor’s career looked promising right from the start when he made his debut in Ishq Vishq way back in 2003. He had acting talent, good looks and screen presence to become one of the top actors in the country. Some said he’s the next Shahrukh Khan. But despite films like Vivah and Jab We Met, his career is yet to hit the top gear.

Akshay Kumar Upcoming Movies in 2015

With a special appearance in ‘The Shaukeens’, Akshay Kumar completed a fairly successful year. He began 2014 with A.R Murugadoss’ ‘Holiday: A Solider Is Never Off Duty’ which did very well at the box office and followed it up with an average grosser ’Entertainment’. Moving on to 2015, the superstar has plenty of promising films lined up for release. Different genres, leading banners,

The role of PR (Public Relations) in promoting a film

While most are well aware of the importance of marketing while promoting a film, not many are aware of the importance of PR – Public Relations. PR and Marketing go hand in hand – When a promotional event for a film is planned, the role of PR is maximising the reach and coverage of the event across various platforms. A great PR agency ensures that the event gains maximum eyeballs and is covered across news channels.